Manischewitz

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Manischewitz Manischewitz is the #1 kosher food brand. Manischewitz is the leading American Jewish lifestyle and food brand. Find out more at manischewitz.com!

Featuring tradition with a side of chutzpah since 1888, we welcome everyone to experience a taste of Jewish culture and kosher cuisine.

Shvitzing? Shivering? PICK A SEASON ALREADY. Even the matzo ball soup doesn’t know what to wear. We’ve had enough.
10/08/2026

Shvitzing? Shivering? PICK A SEASON ALREADY. Even the matzo ball soup doesn’t know what to wear. We’ve had enough.

We let Bubby discover AI. That one's on us. The iPad has since been confiscated. 😭
10/01/2026

We let Bubby discover AI. That one's on us. The iPad has since been confiscated. 😭

09/28/2026

Bubby said eat your vegetables.
We said, “How about mac & cheese?” 🧀😏

Bubby doesn’t believe in serving sizes. 😏🔥 Here’s to a Shabbat with plenty of good food. 🥂
09/25/2026

Bubby doesn’t believe in serving sizes. 😏🔥 Here’s to a Shabbat with plenty of good food. 🥂

Shana Tova from Manischewitz! Wishing you a sweet new year! 🍯
09/11/2026

Shana Tova from Manischewitz! Wishing you a sweet new year! 🍯

No work, just matzo ballin’. 😉 Happy Labor day! 🧡
09/07/2026

No work, just matzo ballin’. 😉 Happy Labor day! 🧡

A little apple butter makes everything sweeter. 🍯Rosh Hashanah is around the corner, and we’re rolling into the new year...
09/02/2026

A little apple butter makes everything sweeter. 🍯

Rosh Hashanah is around the corner, and we’re rolling into the new year with something extra sweet. These Apple Butter Cinnamon Buns are soft, gooey, cinnamon-y perfection, swirled with Manischewitz Apple Butter and topped with an apple and honey glaze.

Basically, everything you want in a sweet new year, baked into one delicious bite.

Apple Butter Cinnamon Buns

INGREDIENTS

Cinnamon Buns
1¼ cups milk or non-dairy milk
5 tbsp butter or margarine
4 cups All-Purpose Flour
¼ cup sugar
¾ tsp salt
1 package rapid-rise yeast (2¼ tsp)
1 large egg

Filling
½ cup Manischewitz Apple Butter
¾ cup packed light brown sugar
1 tbsp cinnamon

Apple & Honey Glaze
2 tbsp butter or margarine
1 tbsp honey
1 cup confectioners’ sugar
1 tbsp Manischewitz Apple Butter
1 tsp vanilla extract
Milk or non-dairy milk, as needed

DIRECTIONS

Warm milk and butter until the butter is melted and the milk is warm, not hot. Transfer to a mixer fitted with a dough hook.
Combine flour, sugar and salt separately. Sprinkle yeast over the milk mixture, stir, then add the dry ingredients and egg. Knead for 5 minutes.
Transfer dough to an oiled bowl, cover with a damp towel and let rise for 1 hour.
Roll dough into approximately a 9x14-inch rectangle.
Mix brown sugar and cinnamon. Spread Manischewitz Apple Butter over the dough and sprinkle with the cinnamon-sugar mixture.
Roll tightly from the long side and cut into 12 pieces. Place in a greased 9x13-inch pan, cover and let rise for another hour.
Bake at 350°F for 25–30 minutes, until golden brown.
Whisk together the glaze ingredients, adding milk as needed until thick but pourable. Pour over the warm cinnamon buns and enjoy!
Recipe by Sara Goldstein via Kosher Dot

09/01/2026

Nosh with Josh is back and he's brought matzo ball soup. 🥣

He’s got a camera, a dream… and not much else.

Things are about to get deliciously awkward. At least the Manischewitz Matzo Ball Soup knows what it’s doing. 👀

Grab a jar now, available at the link in our bio or at your local grocery store. Stay tuned for the full video!

08/24/2026

Have you met Josh? Watch his reel on YouTube.

Address

72 New Hook Road
Bayonne, NJ
07002

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 3pm

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