10/17/2026
The more you know...
Golden in color and very easy to drink, Festbier was developed and pioneered by Paulaner. The brewery debuted it during the Munich Oktoberfest in the early 1970s and since the style appealed to attendees: by the 1990s all the b**r served at the Oktoberfest was Festbier and the darker, heavier Märzen l***r had been officially replaced!
Don't worry: we carry both! Taste test yourself!
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