WBC 2.0 will launch in 2021! It's been a hard year for all Americans, and our hearts goes out to everyone affected by Covid-19. For us, it hit our business particularly hard. We lost our lease, shut everything down and put it all in storage, and had to layoff of our entire veteran staff!
But 2021 brings HOPE and exciting new opportunities! I'm taking us away from our past and moving us into a future full of exciting possibilities! A future where we trim down and get back into fighting shape... where we focus on our strengths and our core recipes... where we dedicate ourselves to all the great things that made us unique in the industry back when I first launched our flagship beer HONOR nearly 10 years ago.
I am rebranding Warfighter Brewing into a small batch, PREMIUM beer experience with super limited production goals focused on quality over quantity. We'll move away from distribution and focus more on becoming more like a beer club where membership gets you amazing new flavors and reinventions monthly and the ability to come to us and refill our next generation growlers with your favorites.
I want the WBC brand to bring back the bespoke passion of hand made craft beers by going back to the art of the "craft"! For too long we looked at big bottling distribution, but that focused us too heavily on restaurants and bars. From now on our focus will shift away from that back on making the best beers you've ever tasted that sell directly to you through exclusive new programs designed to treat you like a beer VIP!
I want to take us back to where it all began... back to our core recipes but using the highest of premium ingredients. Our wheat, barley, hops, oatmeal, malt... all will be organically grown, locally sourced, responsibly farmed, and the finished product will be bottled with no additonal additives, sugars, or pasteurisation. Simply put, our new beers will be the best your money can buy. With every sip you'll taste our dedication to the craft, your well being, and the sustainability of our planet!
It's time to brew beer without the creative restraints of making sure we're maximizing profits over manufacturing costs. At WBC I want to make beer that costs what it costs and when we run out, we run out! But for the consumer, the experience of drinking our new premium beers will make experiences that will last a lifetime!
Jon Barton, Owner and Head Brewmaster
"Brewed with honor... Drink with pride!"