The Gooey Roll Co.

09/04/2026

09/04/2026

🎀✨ SEPTEMBER AT THE GOOEY ROLL CO. ✨🎀

New month, new flavors, same gooey goodness! 😍🍥

Our September schedule is HERE! 🗓️💕 Save this post, screenshot it, send it to your gooey bestie — and come see us all month long!

🍓 New flavor drops
🍥 Your Gooey favorites
☕ Sweet treats + good vibes
💗 And LOTS of gooey centers waiting for you!

📍 Come find us in-store & at our farmers markets
🗓️ Check the schedule for all dates + hours!

Stay Gooey, besties! 💕

08/18/2026

Hey friends! I'll be at The Gooey Roll Co. Grand Opening on August 22nd in Belleville. 10:00-2:00, Ribbon cutting is at 10:30.

The new bakery is opening at 74 Holmes Street, bringing its signature cinnamon rolls, specialty coffee, and rotating seasonal flavors to local customers. I'm looking forward to supporting a new local business and meeting neighbors from across our community.

Founder Lisa Jensen is expanding her business beyond its home-kitchen roots based on high demand!

Please stop by if you can. It's always great to support a new business and connect with folks and hear what's on your mind. The Gooey Roll Co.

08/16/2026

BELLEVILLE… ARE YOU READY?! 🎀

We’re officially opening the doors to The Gooey Roll Co. and we want YOU there! 🥹💕

Join us for our Grand Opening on Saturday, August 22nd from 10 AM–2 PM, with our official ribbon cutting at 10:30 AM! 🎀✂️

Come celebrate with us, grab something GOOEY, and help us kick off this next chapter!

📍 The Gooey Roll Co.
🎀 Grand Opening • August 22nd
⏰ 10 AM–2 PM
✂️ Ribbon Cutting • 10:30 AM

Belleville, we can’t wait to see you! 💕

07/30/2026

🎉 IT’S OFFICIAL… GOOEY MERCH IS HERE! 🩷🥹

You asked… and we made it happen! Now you can take a little Gooey happiness with you wherever you go! 🍥✨

🩷 Now Available:
👕 T-Shirts
🧥 Sweatshirts
❤️ Hoodies
🧢 Hats
☕ Mugs
🥤 Tumblers
👜 Canvas Tote Bags
🕯️ Candles

✨ Sizes: XS–5XL
👧 Kids Sizes Available
🐶 Dog Designs Available

🎨 Available in:
🤎 Brown
🤍 Beige
🤍 White
🖤 Black
🩷 Pink

📩 DM us to place your order!

🌐 Website ordering is coming soon!

Thank you for supporting our small business and helping us spread a little more gooey happiness. We can’t wait to see you rocking your Gooey merch! 🩷🍥

07/21/2026

✨ There really is no place like The Gooey Roll Co. 💚🌈👠

We had the honor of catering this beautiful Wizard of Oz themed birthday celebration with our gourmet cinnamon rolls, and we’re still obsessed with how everything came together!

Nothing makes us happier than seeing our gooey rolls become part of your special moments. Thank you for trusting us to add a little extra sweetness to such a magical day! ✨

Planning a party or special event? Let us bring the gooey goodness!

🎉 Birthdays
👶 Baby Showers
💍 Bridal Showers
🏢 Corporate Events
🎓 Graduations
❤️ & More!

📩 DM us to book your next event!

💖 The Gooey Center of Happiness.

07/20/2026

🎀 GRAND OPENING UPDATE 🎀

Good things are worth the wait… and we want to make sure your very first visit to The Gooey Roll Co. is everything we’ve dreamed of and more. 💕

With that in mind, we’ve made the decision to move our Grand Opening to:

✨ Saturday, August 22, 2026 ✨

As much as we wanted to open sooner, we only get one Grand Opening—and we’re using this extra time to put the finishing touches on every detail so we can give you the experience you deserve.

Get ready for:
🍥 Fresh, warm gooey cinnamon rolls
☕ Delicious coffee
🎉 Grand Opening celebrations
📸 Instagram-worthy moments
🩷 And a whole lot of gooey happiness!

Thank you for supporting our dream from day one. Your patience, encouragement, and excitement mean more than you know.

Mark your calendars! We can’t wait to officially welcome you to…

✨ The Gooey Center of Happiness! ✨

📍 Grand Opening
🗓️ Saturday, August 22, 2026

Tag the friend you’re bringing with you! 👇🩷

07/09/2026

✨ This week’s featured flavor:
🥜 Reese’s Overload – Loaded with peanut butter, chocolate, Reese’s pieces, and all the gooey goodness you could ask for!

Please take a moment to review our allergen information before placing your order. If you have any food allergies or dietary concerns, don’t hesitate to send us a message—we’re always happy to answer questions! 💗

📍Little Falls Farmers Market - 225 Main St, Little Falls, NJ
🩷 Freshly baked every week in limited quantities!

07/08/2026

🚨 THIS WEEK’S MENU IS HERE! 🚨

The ovens are hot, the icing is flowing, and these flavors won’t last long! 🤤💕

✨ This Week:
🤍 Stay Gooey
🍪 Cookies & Cream
🥜 Reese’s Overload
🫐🍋 Blueberry Lemon

Every roll is made from scratch, baked fresh, and loaded with gooey goodness.

📍Find us this weekend!
⏰ Come early—when they’re gone, they’re GONE!