Veniero's

Veniero's Welcome to Veniero's Pasticceria and Caffe, New York's Oldest Tradition, Since 1894.

342 E. 11th Street New York, NY. (646) 998 0436. Ciao! The Veniero Family
(3187)

Antonio Veniero was from from a little town in Italy called "Vico Equense". He was 15 years old when he came to NY and worked in a candy factory downtown. In three years they made him a manager and in six years after that he opened his on shop here at 342 East 11th Street. It was originally called Antonio Veniero Confections. He had an adjacent billiard parlor next door and also owned a Saloon acr

oss the street on 1st avenue. If you bought a beer (for a nickel) you got a free lunch! Near the turn of the century the word got out in Italy that if you needed a good baking job go to 342 East 11th street in NYC (Manhattan) and ask for Antonio Veniero. Back in those days Antonio was adamant on only buying the most expensive ingredients. Example: He would buy Valencia almonds instead of California almonds since the Valencia Almonds from Spain were thinner and sweeter rather than bitter ones from California. Always the choice hand picked ingredients (Higher standards). We also won many awards in 1925 (from Rome, Italy), 1933 (Bologna, Italy) and 1939 (NYC). We were shown on newsreels throughout the country back in the day explaining about a congratulatory letter from FDR/ and Secretary of War from a Carved cake made out of Gumpaste that depicted The National Recovery Act which won honors at the NY Exposition Hotel (1933). We shipped our famous biscuits in WWII to the troops overseas. We also made Frank Sinatra's wedding cake, Liza Minnelli's Birthday cakes and Joe Dimaggio was also a customer of ours. Many current celebrities and politicians have been through the doors of the pastry shop/ Cafe (same location since 1894). Please come downtown to experience the magic that Antonio started when he first opened his shop 120 years ago this year!

A Labor Day weekend sale, the Veniero’s way. 🇮🇹🍰From September 3–7, take 20% off everything on our nationwide shipping s...
09/02/2026

A Labor Day weekend sale, the Veniero’s way. 🇮🇹🍰

From September 3–7, take 20% off everything on our nationwide shipping site with code BITEWIDE26.

Treat yourself. Send something sweet to the family. Surprise a friend who moved away and still talks about our cheesecake. ❤️

Rainbow cookie boxes, assorted cookies, our iconic cheesecakes, Oreo cheesecake, red velvet cake, that viral coconut cake and plenty more are ready to make their way from our East Village bakery to doorsteps across the USA. 📦

20% OFF • SEPTEMBER 3–7

Use code BITEWIDE26 at checkout.

From our family in the East Village to yours. ❤️🇮🇹

The weekend is looking pretty sweet from here. ❤️🇮🇹A table with the family, a little spumoni or tartufo, maybe some gela...
08/28/2026

The weekend is looking pretty sweet from here. ❤️🇮🇹

A table with the family, a little spumoni or tartufo, maybe some gelato for the road. That’s a summer weekend at Venieros’s.

And to our Veniero’s family who can’t make it to NYC this weekend… don’t worry. We haven’t forgotten about you. 👀📦

We’ve got something sweet coming for our Veniero’s family across the country this Labor Day weekend. 👀📦

08/22/2026

This is how our strawberry shortcake gets its finishing touch. 🍓🍰

Piped, swirled and finished by hand right here in our kitchen. We could watch this all day. 😂

If this made you hungry, you know where to find us this weekend. Stop in for a slice, take one to go, or bring home a whole cake for the family.

See you under the stained glass. ❤️🇮🇹

08/15/2026

Well, that settles it. 😂🍰

It’s Saturday. The pastry cases are full, the espresso is pouring and we’ll see you under the stained glass. ❤️🇮🇹

07/29/2026

From the oven to the front case. ❤️

For more than 130 years, this has been one of our favorite transformations.

And tomorrow, July 30, it’s even sweeter with 15% off ALL cheesecakes, including whole cheesecakes, minis, and slices in our café. 🍰🇮🇹

07/28/2026

There’s a reason cheesecake has been one of our signatures for more than 130 years. ❤️

From our award-winning New York Style Cheesecake to Jalen Brunson’s favorite Chocolate Marble, our minis, and every flavor in between, they’re all made the old-fashioned way.

Join us on July 30 for 15% off ALL cheesecakes in our East Village café, with local pickup, local delivery, and nationwide shipping using code CHEESECAKE2026. 🇮🇹🍰

07/23/2026

For more than 130 years, we’ve believed that the best things are built with care, consistency, and family at the heart of it all. ❤️

It was an honor to share a little of our story with the team at Clay and reflect on what it takes to build something that lasts. Thank you for capturing the people, traditions, and moments that make Veniero’s what it is today.

We hope you enjoy watching it as much as we enjoyed sharing it.

07/18/2026

The smooth swirl of Bavarian cream. Fresh strawberries layered by hand. Delicate puff pastry stacked with care. One gentle press at a time.

Good pastry can’t be rushed. That’s how we’ve done it since 1894.

It’s the little details and the family traditions that make every Strawberry Millefoglia special. ❤️🍓

07/14/2026

If this isn’t the most satisfying thing you’ll watch today... 🤌🌈🍫

A quick peek inside our iconic rainbow cookies before they take their chocolate bath. Then comes the best part.

Freshly made in-house, dipped by hand, and crafted the same way our family has done it for generations. 🇮🇹❤️

Red, white... and rainbow. 🇺🇸❤️It wouldn’t be the Fourth of July at Veniero’s without our patriotic rainbow cookies.Whet...
07/04/2026

Red, white... and rainbow. 🇺🇸❤️

It wouldn’t be the Fourth of July at Veniero’s without our patriotic rainbow cookies.

Whether you’re picking up dessert for the family or stopping by before the fireworks, we hope there’s a little room at your table for a New York tradition.

Happy Fourth of July from our family to yours. ❤️🤍💙

America turns 250... and we baked something special for the occasion. 🇺🇸❤️🤍💙To celebrate this historic Fourth of July, o...
07/03/2026

America turns 250... and we baked something special for the occasion. 🇺🇸❤️🤍💙

To celebrate this historic Fourth of July, our pastry team created a limited selection of festive 250th anniversary cakes and mini cheesecakes, handcrafted in true Veniero’s fashion.

Available in-store only while they last!

Happy Fourth of July from our family to yours. ❤️

Address

342 E 11th Street
New York, NY
10003

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