Pinky D's Poutine Factory

06/05/2026

We are heading south tomorrow !!

05/29/2026

TOMORROW !!! Emerson Toyota

05/27/2026

Like always thank you Lisbon and Poutine Fans! Another crazy night, thanks for building a line for 3 hours. Just under 400 meals tonight, Till next time eat well !

05/26/2026

Tonight we are back in Our HomeTown !!

05/23/2026

Tonight ! What perfect weather

We are looking forward to Saturday night! Great Music, food and Maine weather

05/21/2026

We are looking forward to Saturday night! Great Music, food and Maine weather

05/21/2026

Thank you Westbrook! So nice to be back

05/20/2026

Tonight in Westbrook 5-8

05/20/2026

Running a food truck for 17 years means surviving costs most customers never see — fuel, insurance, permits, payroll, repairs, taxes, disposables, and major equipment failures. A lot of people assume a menu price equals profit, but the reality is very different.
A business exists to provide goods or services while earning enough profit to survive and continue operating. That’s exactly how we’ve approached our businesses and food trucks over the past 20 years. Our goal has always been to improve what we do while offering creative, fairly priced food with real value for our customers.
We do not participate in forced discount programs because deep discounts can make it impossible for a small business to remain sustainable. The exceptions are causes we truly believe in — first responders, charities, and community organizations. Over the years we have donated hundreds of thousands of dollars back into the community, including a $6,000 donation to Lewiston Strong.
Here’s a simple example of how food truck pricing actually works:
A $12 menu item (tax included) is really about an $11 sale.�After food costs, that drops to roughly $8.�Operating expenses bring it closer to $7.�Then payroll, licenses, fuel, insurance, maintenance, taxes, and disposables reduce that to around $5.70 in actual return.
If we sell 100 of those items, that’s about $570 left to operate the business. Add a 20% promotional discount, and that drops to roughly $440.
A food truck cannot survive long-term on margins like that.
Right now our truck needs a DPF exhaust filter replacement. With labor, that repair alone is approximately $30,000. At around $450 in daily return, we would need to operate for nearly half a year just to cover that single repair.
That is why fair pricing matters. It allows us to stay open, continue serving our community, support local causes, employ people, and keep doing what we love for years to come.
Thank you for supporting small business.
— Pinky D’s Team