Rita's Italian Ice & Frozen Custard

Rita's Italian Ice & Frozen Custard Rita's treat experience brings you Ice, Custard & Happiness at over 600 shops in 32 states! Frozen Custard - our rich Frozen Custard is a creamy delight.

Rita’s Italian Ice & Frozen Custard is the largest Italian Ice concept in the nation. With over 600 shops operating in 32 states, our popular chain offers a variety of frozen treats that will leave your taste buds wanting more! Italian Ice - our famous Italian Ice is made fresh daily, featuring real fruit flavors that burst with refreshing goodness. Layered Gelati - a perfect blend of Italian Ice

and Frozen Custard in our layered Gelati. Blenders drink lineup - quench your thirst with our delightful Blenders drinks. Milkshakes - creamy and indulgent, our Milkshakes are a treat for any occasion. Sundaes - dive into a world of toppings and flavors with our Sundaes.

🎉 AUGUST GIVEAWAY TIME! 🎉Our August Giveaway is here! Let Rita's get you ready for back to school with our Rita’s Backpa...
08/28/2026

🎉 AUGUST GIVEAWAY TIME! 🎉

Our August Giveaway is here! Let Rita's get you ready for back to school with our Rita’s Backpack.

Here's how to enter:

1️⃣ Follow us on Instagram () 📱
2️⃣ Like this post ❤️
3️⃣ Tag a friend 🤝
✨ BONUS: Earn an extra entry every time you tag a friend!

Giveaway starts 8/28 at 12 pm ET and ends 8/30 at 10 am ET.

Winners will be chosen at random.

Good luck!

*See full giveaway rules in our bio!

Some flavors just feel like fall🍂It's the fall debate we've been waiting for.🎃 Team Pumpkin🍎 Team Apple ButterCast your ...
08/27/2026

Some flavors just feel like fall🍂

It's the fall debate we've been waiting for.

🎃 Team Pumpkin
🍎 Team Apple Butter

Cast your vote in the comments! 👇

🏁 The countdown to Daytona is on!Catch Josh Bilicki behind the wheel of the Rita’s-sponsored No. 07 Chevrolet at Daytona...
08/27/2026

🏁 The countdown to Daytona is on!

Catch Josh Bilicki behind the wheel of the Rita’s-sponsored No. 07 Chevrolet at Daytona International Speedway on August 28.
See you at the track! 🏎️

Pop quiz. 👀Could you go for a frozen treat right now?A) YesB) Also yesDrop your answer below, then tell us what you're o...
08/26/2026

Pop quiz. 👀

Could you go for a frozen treat right now?

A) Yes
B) Also yes

Drop your answer below, then tell us what you're ordering. 🍧👇

Happy National Dog Day to our four-legged Rita's fans! 🐶🍦We all know that look before and after a Rita's Treat. 😍Share y...
08/26/2026

Happy National Dog Day to our four-legged Rita's fans! 🐶🍦

We all know that look before and after a Rita's Treat. 😍

Share your favorite dog GIF in the comments below! 👇

Dog treats available at participating locations. Availability may vary by store.

Some treats just hit different. 😎🍒 Cherry Gelati🥭 Mango Ice🍪 Cookies ’N Cream Concrete💙 Blue Raspberry 𝘔𝘪𝘴𝘵𝘰®🌈 Twist Spr...
08/25/2026

Some treats just hit different. 😎

🍒 Cherry Gelati
🥭 Mango Ice
🍪 Cookies ’N Cream Concrete
💙 Blue Raspberry 𝘔𝘪𝘴𝘵𝘰®
🌈 Twist Sprinkle Custard

You can only pick one. Which are you choosing? 👇

🍂 They're back! 🍎🎃Pumpkin and Apple Butter have officially returned!From Pumpkin Pie Concretes to Apple Butter Milkshake...
08/24/2026

🍂 They're back! 🍎🎃

Pumpkin and Apple Butter have officially returned!

From Pumpkin Pie Concretes to Apple Butter Milkshakes and Concretes and Pumpkin Frozen Coffees, there's a fall favorite waiting for everyone.

Which one are you trying first? 👇

Fall favorites have arrived. 🍁Pumpkin and Apple Butter are back and ready to make every treat a little cozier.🎃 Pumpkin ...
08/24/2026

Fall favorites have arrived. 🍁

Pumpkin and Apple Butter are back and ready to make every treat a little cozier.

🎃 Pumpkin Pie Concrete
🎃 Pumpkin Frozen Coffee
🍎 Apple Butter Concrete
🍎 Apple Butter Milkshake

Tell us what's first on your fall must-have list. 👇

08/22/2026

Something crisp. 🍎
Something cozy. 🎃

Fall flavor season is almost here... can you guess what's on the way? 👀🍂

Sunday is your last day to enjoy our TBS x Rita's Shirley Temple lineup before it's gone.Grab your favorite Shirley Temp...
08/21/2026

Sunday is your last day to enjoy our TBS x Rita's Shirley Temple lineup before it's gone.

Grab your favorite Shirley Temple treat, then post a photo with your Shirley Temple cup, tag , and use and for a chance to win FREE Rita's Ice for a Year and exclusive TBS x Rita's swag.

⏰ Entries close on 8/23.

Which one are you ordering one last time?👇

08/20/2026

Ice Guy is ready for a beach day... are you? 🌊🍦

We had a blast bringing this artwork to life from sketch to final design.

Where are you taking Ice Guy next?

Your afternoon pick me up just got sweeter. ☕🍵From August 20 through August 23, get $2 off any Frozen Coffee or Frozen M...
08/20/2026

Your afternoon pick me up just got sweeter. ☕🍵

From August 20 through August 23, get $2 off any Frozen Coffee or Frozen Matcha from 2 PM to 5 PM daily. Redeem this offer once per day through the Rita’s App.

Frozen Coffee or Frozen Matcha? Tell us which one you’re ordering. 👇

Availability may vary by shop and day.

Baseball season is full of traditions. ⚾✨🧦 Lucky socks🍿 The same ballpark snack👕 The lucky jersey🧢 Rally cap🎵 The same w...
08/19/2026

Baseball season is full of traditions. ⚾✨

🧦 Lucky socks
🍿 The same ballpark snack
👕 The lucky jersey
🧢 Rally cap
🎵 The same walk-up song
🍧 Rita's after every game

Which one are you claiming? 👇

Only 7 days until the final curtain. 🍒The TBS x Rita's Shirley Temple Ice takes its final bow on August 23, so there's s...
08/17/2026

Only 7 days until the final curtain. 🍒

The TBS x Rita's Shirley Temple Ice takes its final bow on August 23, so there's still time to enjoy it your way with an Ice, Gelati, Ice Blender, or 𝘔𝘪𝘴𝘵𝘰®.

And before the curtain closes, don't forget to enter the TBS x Rita's Shirley Good Time Giveaway! Simply snap a photo with your Shirley Temple treat, post it on Instagram, tag , and use and for a chance to win FREE Rita's Ice for a Year plus an exclusive TBS x Rita's swag pack.

⏰ Entries close on 8/23.

Back-to-school season is here!📚Celebrate with Buy 1 Small Frozen Custard Cone, Get 1 Italian Ice FREE, available through...
08/15/2026

Back-to-school season is here!📚

Celebrate with Buy 1 Small Frozen Custard Cone, Get 1 Italian Ice FREE, available through August 31, only in the app.

Get your offer in the Rita's app after 3 p.m. today, then redeem it in-shop or by ordering through the app where available.

Who's stopping at Rita's after the first day? 👇

Serve up a Shirley Good Time. 🍒Whether they're craving an Ice, Blendini®, Gelati, or Misto® there's a Shirley treat for ...
08/05/2026

Serve up a Shirley Good Time. 🍒

Whether they're craving an Ice, Blendini®, Gelati, or Misto® there's a Shirley treat for everyone.

Don't forget to snap a photo with your Shirley Temple treat, post it on Instagram, tag , and use and for a chance to win FREE Rita's Ice for a Year plus an exclusive TBS x Rita's swag pack.

⏰ Entries close on 8/23.

07/28/2026

Ice Guy’s got the best seat in the house 🎆🍧

Fireworks, summer nights, and something sweet in hand.

It’s National Mango Day 🍧🥭Celebrate with a Small Mango Italian Ice for $1, available in the app only.A simple way to mak...
07/22/2026

It’s National Mango Day 🍧🥭

Celebrate with a Small Mango Italian Ice for $1, available in the app only.

A simple way to make the day a little sweeter.

“That’s what she said.” 🍧😏But we’re talking about Shirley Temple Ice.🎉 Plus, enter our TBS x Rita's Giveaway for a chanc...
07/22/2026

“That’s what she said.” 🍧😏

But we’re talking about Shirley Temple Ice.

🎉 Plus, enter our TBS x Rita's Giveaway for a chance to win FREE Rita's Ice for a Year and an exclusive swag pack!

📸 Snap a photo with your Shirley Temple Ice
📱 Post it to social media and tag
🏷️ Use and

⏰ Entries close on 8/26.

Address

3200 Castro Valley Boulevard
Castro Valley, CA
94546

Opening Hours

Monday 12pm - 9pm
Tuesday 12pm - 9pm
Wednesday 12pm - 9pm
Thursday 12pm - 9pm
Friday 12pm - 9pm
Saturday 12pm - 9pm
Sunday 12pm - 9pm

Telephone

+15108765217

Website

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