Beard Papa's Castro Valley

Beard Papa's Castro Valley Since 1999, Beard Papa’s has been baking the world’s best cream puffs. Baked Fresh Daily! Located in the Castro Valley Marketplace! (delicious!) to the world.

Since 1999, Beard Papa’s has been creating the world’s best cream puffs. We began in Japan and have expanded to over 435 stores in 15 countries and territories. We are committed to bring a smile and Japanese oishii!

BrownDust2 × Beard Papa’s collaboration is happening now! 🎃• Character-inspired cream puffs featuring Wilhelmina and Zen...
10/09/2026

BrownDust2 × Beard Papa’s collaboration is happening now! 🎃

• Character-inspired cream puffs featuring Wilhelmina and Zenith
• Limited-edition 6-Pack Gift Sets
• Collectible BrownDust2 merchandise
• Exclusive in-game code cards
• Special Halloween collaboration displays and events

📅 Collaboration Period: October 9 (Fri) – November 9 (Mon)
📍 Participating Beard Papa’s stores across the U.S.
※ Available while supplies last.

🍭 Meet & Treat Events
Little Tokyo – Los Angeles, CA
October 17 | 12–5 PM
333 S. Alameda St., Los Angeles, CA

Katy Asian Town – Katy, TX
October 24 | 12–5 PM
23119 Colonial Pkwy, A-13, Katy, TX 77449

📸 = full size social media mural at these locations.
🎃 = EVENT “MEET & TREAT” Noon-5pm local time.
📍Arizona
Tempe, AZ  (Pickup or Delivery)

📍California
Castro Valley, CA
Cerritos, CA 📸  
Cupertino, CA
Gardena, CA
Glendale Galleria, Glendale, CA  
Irvine, CA
Koreatown LA, CA  
Little Tokyo LA, CA  📸  🎃 [ Meet & Treat 10/17 @ NOON)
Monterey Park, CA
Pasadena, CA
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Tracy, CA

📍Georgia
Peachtree Corners, GA

📍New York
Flushing, NY

📍North Carolina
Charlotte, NC

📍Massachusetts
Boston, MA (  Newbury St) 📸 TAKE A PICTURE
Cambridge, MA (CambridgeSide Mall)

📍Minnesota
Mall of America Bloomington, MN

📍Pennsylvania
Philadelphia, PA (Next to Chinatown Gate)

📍Texas
Austin, TX  (In Hmart on Lakeline)
Katy, TX 📸  🎃 [ Meet & Treat 10/24 @ NOON)
Plano, TX
Sugarland, TX

📍Washington
Lynwood, WA
Spokane, WA

👇 Find participating stores & full collaboration details:
beardpapas.com/browndust2

Meet Wilhelmina & Zenith cosplayers during the BrownDust2 × Beard Papa’s collaboration! 🎃Join us for Meet & Treat events...
10/05/2026

Meet Wilhelmina & Zenith cosplayers during the BrownDust2 × Beard Papa’s collaboration! 🎃

Join us for Meet & Treat events featuring cosplayer photo ops, giveaways, and more.

Fun happenings:
● Character-inspired cream puffs
● Exclusive collaboration merch sets
● BrownDust2 in-game code cards (while supplies last)
● Cosplayers, photo ops & fan activities
● A chance to win exclusive BrownDust2 merchandise!

📍 Little Tokyo – Los Angeles, CA
October 17 | 12–5 PM
333 S. Alameda St., Los Angeles, CA

📍 Katy Asian Town – Katy, TX
October 24 | 12–5 PM
23119 Colonial Pkwy, A-13, Katy, TX 77449

👇 Find participating stores & full collaboration details:
beardpapas.com/browndust2

The BrownDust2 x Beard Papa’s 6-Pack Gift Set is near!The special collaboration set includes:🧁 Limited-time cream puff f...
10/02/2026

The BrownDust2 x Beard Papa’s 6-Pack Gift Set is near!

The special collaboration set includes:
🧁 Limited-time cream puff flavors inspired by Wilhelmina & Zenith
🎁 Limited-edition BrownDust2 collectible merchandise
🎮 An exclusive in-game code card
✨ Special collaboration items available for a limited time

Available October 9 – November 9 while supplies last.
Perfect for sharing with your party... or keeping all to yourself. 👀

Flavor Reveals Incoming! 🦇🐾Meet the limited-time Wilhelmina Puff and Zenith Puff, inspired by two fan-favorite character...
10/01/2026

Flavor Reveals Incoming! 🦇🐾

Meet the limited-time Wilhelmina Puff and Zenith Puff, inspired by two fan-favorite characters from BrownDust2!

🦇 Wilhelmina Puff
Inspired by the elegant queen Wilhelmina, this blue white chocolate éclair is topped with vanilla OREO™ cookie crumble and filled with Beard Papa’s signature vanilla bean custard.

🐾 Zenith Puff
Inspired by the cool and serious Zenith, this pumpkin spice caramel éclair is filled with luscious pumpkin spice custard and finished with a touch of cinnamon.

Both flavors are available à la carte or as part of a special collaboration merch set beginning October 9!

📅 Collaboration Period: October 9 (Fri) – November 9 (Mon)
📍 Location: Participating Beard Papa’s stores across the U.S.
※ Available while supplies last.

🎃 It’s official! 🦇🐾BrownDust2 x Beard Papa’s arrives October 9th!Celebrate Halloween season with limited-time character-...
09/30/2026

🎃 It’s official! 🦇🐾
BrownDust2 x Beard Papa’s arrives October 9th!
Celebrate Halloween season with limited-time character-inspired cream puffs, collectible
merchandise, and game code cards.

📅 Collaboration Period: October 9 (Fri) – November 9 (Mon)
📍 Participating Beard Papa’s stores across the U.S.

Stay tuned for flavor reveals and more!

⏳ LAST CHANCE! ⏳The Persona™ 30th Anniversary collaboration ends October 4. http://beardpapas.com/persona (enter to win,...
09/29/2026

⏳ LAST CHANCE! ⏳
The Persona™ 30th Anniversary collaboration ends October 4.
http://beardpapas.com/persona (enter to win, ends Oct.4)
There’s still time to enjoy the limited-time menu, exclusive merchandise, and collect exclusive rewards, and celebrate 30 years of Persona with Beard Papa’s.
Don’t miss out.
📍STORES: 📸= social media mural   
Arizona
Tempe, AZ  (Pickup or Delivery)
📍California
Castro Valley, CA
Cerritos, CA 📸
Cupertino, CA
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Koreatown LA, CA
Little Tokyo LA, CA  📸
Monterey Park, CA
Pasadena, CA
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Tracy, CA
📍Georgia
Peachtree Corners, GA
📍New York
Flushing, NY
📍North Carolina
Charlotte, NC
📍Massachusetts
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
📍Minnesota
Mall of America Bloomington, MN
📍Pennsylvania
Philadelphia, PA (Next to Chinatown Gate)
📍Texas
Austin, TX  (In Hmart on Lakeline)
Katy, TX
Plano, TX
Sugarland, TX
📍Washington
Lynwood, WA
Spokane, WA
Available for a limited time. While supplies last.
 

⭐ GIVEAWAY ⭐ 20 Winners will be picked! Prizes include one of the following: limited edition merch, puffs or Persona™ gi...
09/15/2026

⭐ GIVEAWAY ⭐ 20 Winners will be picked! Prizes include one of the following: limited edition merch, puffs or Persona™ gift items!  Bring the squad and enter for a chance to win! ⭐️ Share your photos of your Persona 30th puffs or merch- , tag us, and use   for more chances to win!
Learn more at:  beardpapas.com/persona
⭐How to enter: ⭐
1. LIke this post
2. Follow:  Beard Papa's USA and Official ATLUS West
3 Tag: 4 friends in the comments
4. Comment:   your favorite puff flavor
5. Post as story and tag Beard Papa's USA for extra entries
Contest not affiliated with Meta corporation or Atlus / Sega. Ends September 21st, 2026.  Limited to USA residents. Profiles must be public. Winners announced on this channel.  The actual giveaway items may differ slightly from the images shown. 

🍰Celebrate Beyond the Bakery 🍰beardpapas.com/personaDiscover exclusive Persona™ anniversary merchandise created just for...
09/08/2026

🍰Celebrate Beyond the Bakery
🍰beardpapas.com/persona
Discover exclusive Persona™ anniversary merchandise created just for the Beard Papa’s collaboration, plus themed artwork and displays at participating locations.
📍STORES: 📸= social media mural   
Arizona
Tempe, AZ  (Pickup or Delivery)
California
Castro Valley, CA
Cerritos, CA 📸
Cupertino, CA
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Koreatown LA, CA
Little Tokyo LA, CA  📸
Monterey Park, CA
Pasadena, CA
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Tracy, CA
Georgia
Peachtree Corners, GA
New York
Flushing, NY
NYC Midtown 
North Carolina
Charlotte, NC
Massachusetts
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Minnesota
Mall of America Bloomington, MN
Pennsylvania
Philadelphia, PA (Next to Chinatown Gate)
Texas
Austin, TX  (In Hmart on Lakeline)
Katy, TX
Plano, TX
Sugarland, TX
Washington
Lynwood, WA
Spokane, WA

Available for a limited time. While supplies last.
 

🎉 The Persona™ 30th Anniversary collaboration has arrived! Enter to win FREE MERCH*🎉  beardpapas.com/personaCelebrate wi...
09/04/2026

🎉 The Persona™ 30th Anniversary collaboration has arrived! Enter to win FREE MERCH*
🎉  beardpapas.com/persona
Celebrate with:
🍰 Limited-time cream puffs
🎁 Exclusive gift sets
🎮 In-game rewards**
🛍️ Anniversary merchandise
Available now through October 4 at participating Beard Papa’s locations.
While supplies last. 
 (*no purchase necessary, see website for details)
( ** Persona 5: The Phantom X)
📍STORES: 📸= take pics with our social media mural   
Arizona
Tempe, AZ  (Pickup or Delivery)
California
Castro Valley, CA
Cerritos, CA 📸
Cupertino, CA
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Koreatown LA, CA
Little Tokyo LA, CA  📸
Monterey Park, CA
Pasadena, CA
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Tracy, CA
Georgia
Peachtree Corners, GA
New York
Flushing, NY
NYC Midtown 
North Carolina
Charlotte, NC
Massachusetts
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Minnesota
Mall of America Bloomington, MN
Pennsylvania
Philadelphia, PA (Next to Chinatown Gate)
Texas
Austin, TX  (In Hmart on Lakeline)
Katy, TX
Plano, TX
Sugarland, TX
Washington
Lynwood, WA
Spokane, WA

 

Collect the Celebration ✨Celebrate Persona™’s 30th Anniversary with exclusive Beard Papa’s gift sets. 🎁 Exclusive collec...
08/27/2026

Collect the Celebration ✨Celebrate Persona™’s 30th Anniversary with exclusive Beard Papa’s gift sets.
 🎁 Exclusive collectibles
🎮 In-game reward code**
🍰 Limited-time cream puffs
👕 Hoodies, Tshirts, totes, and mugs for purchase
Available while supplies last. beardpapas.com/persona
( ** Persona 5: The Phantom X)
 

🍮 This Week’s Cream Puff Fillings!Here’s what’s baking fresh at Beard Papa’s Castro Valley 👇All filled fresh to order — ...
11/10/2025

🍮 This Week’s Cream Puff Fillings!

Here’s what’s baking fresh at Beard Papa’s Castro Valley 👇

All filled fresh to order — come grab your favorites while they last! 💛

🍮 This Week’s Filling Schedule! ✨Our ovens are warm, our shells are crisp, and our fillings are ready to make you smile ...
11/03/2025

🍮 This Week’s Filling Schedule! ✨
Our ovens are warm, our shells are crisp, and our fillings are ready to make you smile 💛Come early — your favorite flavors sell out fast! 😋

#

🎃 Halloween Treat for Our Rewards Members! 👻Buy any 6 regular sized cream puffs and get 1 FREE Boo Puff — our spooky Pu...
10/31/2025

🎃 Halloween Treat for Our Rewards Members! 👻

Buy any 6 regular sized cream puffs and get 1 FREE Boo Puff — our spooky Purple Oreo puff! 💜

Available now through 11/02 exclusively for our Rewards Members.

Not a member yet? No worries — it’s super easy to sign up at our counter and start earning sweet perks right away!

🧁 Come trick or treat yourself before they vanish!

10/30/2025

Take Beard Papa to the halloween party!

10/29/2025

Something sweet just escaped the display case…

Meet the Boo Puff — an ube Oreo shell filled with cookies & cream custard, topped with a cute little ghost!

Sweet, spooky, and a little mischievous (watch out for the filling 😜).

✨ Catch me 10/27 – 11/02 at Beard Papa’s Castro Valley!


👻 It’s Halloween week at Beard Papa’s Castro Valley!Here’s what’s brewing in our puff cauldron this week 🧁Plus — don’t m...
10/27/2025

👻 It’s Halloween week at Beard Papa’s Castro Valley!

Here’s what’s brewing in our puff cauldron this week 🧁

Plus — don’t miss our limited-edition Halloween Puff, topped with a cute little ghost!

10/27/2025

👻 Boo! The sweetest ghost in town has landed at Beard Papa’s Castro Valley!

Our limited-edition Halloween Puff is topped with a cute little ghost — light, fluffy, and frightfully delicious.

✨ Catch me 10/27 – 11/02 before I vanish!


10/22/2025

We are honored to cater our mini pumpkin puffs at mixer tonight at . This is truly a place where magic happens. So glad to see friends from and coming to join us.

#

🍮 This Week’s Filling Schedule is Here! 🎉We’re rolling into the week with all your favorite flavors — fresh, creamy, and...
10/20/2025

🍮 This Week’s Filling Schedule is Here! 🎉

We’re rolling into the week with all your favorite flavors — fresh, creamy, and made to order 💛 Tag your puff buddy and let them know which day you’re coming! 🙌

🍿 Movie Night is Tomorrow!Grab your blankets, lawn chairs, and your favorite cream puffs — it’s going to be a fun evenin...
10/18/2025

🍿 Movie Night is Tomorrow!

Grab your blankets, lawn chairs, and your favorite cream puffs — it’s going to be a fun evening under the stars! 🌙✨

Address

3295 Castro Valley Boulevard
Castro Valley, CA
94546

Website

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