El Sabor de Gonzalez

07/21/2026

🔥 A new chapter is taking shape…
From smoke to sawdust, we’re bringing the same passion to every piece.
Here’s a sneak peek of the first engraving from El Sabor de Gonzalez Woodshop. More projects coming soon! 🪵⚡️ MadeInTexas CuttingBoards WoodArt SmallBusiness TexasMaker

07/19/2026

07/19/2026

Slow smoke. Slow motion. Listen to the crackle. Championship Sunday. 🔥🐔⚽️
Hanging birds, rolling smoke, and plenty of sabor while the world hangs on every kick. SmokedChicken

07/18/2026

The Carnicero Effect.

Layer Original Rub.
Finish with Carnicero.
Then let smoke, fire, and time do the talking.

🔥 Puro Sabor y Amor.

07/17/2026

From the woodshop to the smoker…

We love creating things that bring people together.

Every board starts as a rough piece of wood.
Every great meal starts with quality ingredients and bold seasoning.

Keep building. Keep cooking. Keep sharing.

Have a great Friday and an even better weekend!

Puro Sabor y Amor. ❤️

07/17/2026

You know you’re getting older when…
“Hay comida en la casa.” doesn’t sound like a punishment anymore—it sounds like the best dinner in town. 😄

What’s the meal that instantly feels like home to you?

Puro Sabor y Amor

07/15/2026

Around here, we don’t just build recipes…

We build smokers.
We build cutting boards.
We build the tools to make them.

Always creating. Always learning.

El Sabor de Gonzalez™
Puro Sabor y Amor. ❤️

07/14/2026

Good morning! ☀️

Amer-I-CAN. 🇺🇸
Mex-I-CAN. 🇲🇽

Two cultures.
One heart.
Double the ganas. Double the sabor. ❤️

Wishing everyone a blessed day. Whatever your goals are today, remember… you CAN.

https://el-sabor-de-gonzalez.square.site

El Sabor de Gonzalez™
Puro Sabor y Amor.

07/12/2026

🌊 Meet Mar y Fuego™ 🔥

Not just for seafood…

We created Mar y Fuego™ to bring bold coastal flavor with a Texas kick to everything from shrimp and salmon to cod, scallops… and even rice.

🍤 Shrimp
🐟 Salmon
🐚 Scallops
🎣 White fish
🍚 Cilantro Lime Rice

One sprinkle adds layers of garlic, citrus, herbs, and just the right amount of heat.

The biggest surprise?

We tried it in our favorite cilantro lime rice recipe… and it might be even better than the original.

This isn’t just another seafood seasoning.

It’s seafood, sides, and so much more.

🌊 Mar y Fuego™ — Coming Soon

El Sabor de Gonzalez™
Puro Sabor y Amor. ❤️

07/12/2026

🌊 Meet Mar y Fuego🔥

Not just for seafood…

We created Mar y Fuego to bring bold coastal flavor with a Texas kick to everything from shrimp and salmon to cod, scallops… and even rice.

🍤 Shrimp
🐟 Salmon
🐚 Scallops
🎣 White fish
🍚 Cilantro Lime Rice

One sprinkle adds layers of garlic, citrus, herbs, and just the right amount of heat.

The biggest surprise?

We tried it in our favorite cilantro lime rice recipe… and it might be even better than the original.

This isn’t just another seafood seasoning.

It’s seafood, sides, and so much more.

🌊 Mar y Fuego — Coming Soon

El Sabor de Gonzalez™
Puro Sabor y Amor. ❤️

07/12/2026

🌊 Meet Mar y Fuego™ 🔥

Not just for seafood…

We created Mar y Fuego to bring bold coastal flavor with a Texas kick to everything from shrimp and salmon to cod, scallops… and even rice.

🍤 Shrimp
🐟 Salmon
🐚 Scallops
🎣 White fish
🍚 Cilantro Lime Rice

One sprinkle adds layers of garlic, citrus, herbs, and just the right amount of heat.

The biggest surprise?

We tried it in our favorite cilantro lime rice recipe… and it might be even better than the original.

This isn’t just another seafood seasoning.

It’s seafood, sides, and so much more.

🌊 Mar y Fuego™ — Coming Soon

El Sabor de Gonzalez™
Puro Sabor y Amor. ❤️

Salmon CookWithSabor

07/12/2026

👀 Where do you think this view was taken?

Texas has some incredible views… and this is one of them.

📍 Think you know where we snapped this photo?
Drop your best guess in the comments!

🎁 We’ll randomly choose one person with the correct answer to receive a FREE sample pack of El Sabor de Gonzalez seasonings.

🔥 Tag a friend who knows Texas!

Ready… Set… Guess!
FreeSamples MadeInTexas

07/11/2026

🌞 Puro Sabor y Amor. ❤️

From our family to yours, we hope your Saturday is filled with great food, good company, and unforgettable moments around the table.

Thank you for supporting El Sabor de Gonzalez. Every bottle is made with one goal in mind—to bring a little more sabor to your kitchen.

Have a blessed Saturday, everyone! 🔥🌶️

El Sabor de Gonzalez™
Puro Sabor y Amor.

07/10/2026

☀️ Breakfast is better with sabor.

A crispy tostada, refried beans, a fresh egg… and the finishing touch that brings it all together.

Just add Sabor to your eggs. 🍳🔥

Whether you like Mild or Spicy, El Sabor de Gonzalez Original Dry Rub isn’t just for the grill—it’s made for everyday meals too.

What’s your breakfast style… Mild 🌶️ or Spicy 🌶️🌶️?

🛒 Shop online:
https://el-sabor-de-gonzalez.square.site

07/09/2026

🎉 FREE SAMPLE GIVEAWAY! 🎉

Feeling blessed to be able to share the sabor with y’all! ❤️

To celebrate, the NEXT 20 NEW FOLLOWERS who complete these steps will receive a FREE El Sabor de Gonzalez seasoning sample! 🌶️🔥

✅ Follow El Sabor de Gonzalez (or your Instagram handle)
✅ Like this post
✅ Share this post to your Story (or share the flyer)
✅ Tag El Sabor de Gonzalez in your Story

We’ll contact the first 20 qualifying participants to get your sample in the mail.

Thank you for supporting our Texas small business. We can’t wait for you to taste the difference.

Real Flavor. No Shortcuts.

🌐 Shop anytime:
el-sabor-de-gonzalez.square.site

SupportSmallBusiness BBQLovers GrillingSeason Foodie FreeSample TexasSmoke MexicanSoul

07/09/2026

🔥 Welcome to El Sabor de Gonzalez™.

Born from a passion for family, fire, and great food. Our mission is simple—bring bold flavor to every cook.

From our handcrafted seasonings to drum smokers and custom cutting boards, thank you for joining us on this journey.

Bring the Sabor.

🌐 https://el-sabor-de-gonzalez.square.site

SmokeMeat

07/08/2026

🔥 The Carnicero Effect🔥

Here’s a little trick we’ve been using…

Season your meat generously with Carnicero, then let it rest at least 15 minutes before it hits the heat.

That short wait gives the seasoning time to wake up, bond with the meat, and start building the flavor that becomes your bark.

We call it…

The Carnicero Effect

🌶️ Season.
⏱️ Wait 15 minutes.
🔥 Fire it up.
🤠 Taste the difference.

Fun grilling starts before the smoke ever rolls.

El Sabor de Gonzalez
“You bring the meat. We’ll bring the sabor.”

07/08/2026

🖤 The Science Behind Carnicero Black 🥩

Every ingredient has a purpose:

🌶️ Ancho Chile – Rich beef flavor without overwhelming heat.

🌑 Black Pepper – Builds a bold bark and adds a warm, lingering finish.

☕ Espresso Powder – Enhances roasted beef flavor and deepens the bark, not a coffee taste.

🍫 Unsweetened Cocoa – Adds richness and balances the spices without tasting like chocolate.

🔥 Smoked Paprika – Brings subtle smoke and a beautiful mahogany color.

🧄 Garlic & Onion – The savory foundation that makes every bite more flavorful.

🌿 Mexican Oregano & Cumin – Add earthy, herbaceous depth that rounds out the blend.

Carnicero Black isn’t dark by accident—it’s built for bold flavor and incredible bark.

Every ingredient has a purpose. That’s the science behind the sabor. 🇺🇸🇲🇽🔥

https://el-sabor-de-gonzalez.square.site

07/07/2026

🔥 NEW RELEASE – The Carnicero Series is Here! 🔥

Built for those who love bold, authentic flavor.

We’re excited to introduce the newest addition to the El Sabor de Gonzalez™ family—our Carnicero Series, available in Mild and Spicy.

Crafted with a bold, pepper-forward profile and authentic Mexican-inspired spices, Carnicero is made for:
🥩 Brisket
🥩 Steaks
🥩 Burgers
🥩 Beef ribs
🥩 Pork
🥩 Wild game

Whether you’re firing up the smoker, grill, oven, or air fryer, Carnicero is designed to bring out the best in every cut.

🚚 Now offering FREE SHIPPING on orders over $30!
Mix and match your favorite seasonings and we’ll cover the shipping.

Thank you for supporting a Texas small business. We can’t wait to hear what you cook first!

🛒 Order here:
https://el-sabor-de-gonzalez.square.site

07/07/2026

🔥 NEW RELEASE – The Carnicero Series is Here! 🔥

Built for those who love bold, authentic flavor.

We’re excited to introduce the newest addition to the El Sabor de Gonzalez™ family—our Carnicero Series, available in Mild and Spicy.

Crafted with a bold, pepper-forward profile and authentic Mexican-inspired spices, Carnicero is made for:
Brisket
Steaks
Burgers
Beef ribs
Pork
Wild game

Whether you’re firing up the smoker, grill, oven, or air fryer, Carnicero is designed to bring out the best in every cut.

🚚 Now offering FREE SHIPPING on orders over $30!
Mix and match your favorite seasonings and we’ll cover the shipping.

Thank you for supporting a Texas small business. We can’t wait to hear what you cook first!

🛒 Order here:
https://el-sabor-de-gonzalez.square.site

07/07/2026

USA and Mexico gave us incredible battles. 🇺🇸🇲🇽

The wins matter, but the pride, passion, and support mean even more.

Now the suspense begins for the next 4 years.

Until then, keep the grill hot and keep bringing the sabor. 🔥

07/07/2026

🌳 A piece of Texas history is about to get a new purpose.

Our 100+ year-old pecan slabs are finally dried and ready to be transformed into handcrafted cutting boards and butcher blocks. Every piece has its own unique grain, character, and story.

Stay tuned… things are getting interesting. 🧐🔥

El Sabor de Gonzalez — Bringing the sabor from the grill to the kitchen.

07/07/2026

🌳 A piece of Texas history is about to get a new purpose.

Our 100+ year-old pecan slabs are finally dried and ready to be transformed into handcrafted cutting boards and butcher blocks. Every piece has its own unique grain, character, and story.

Stay tuned… things are getting interesting. 🧐🔥

El Sabor de Gonzalez — Bringing the sabor from the grill to the kitchen.

07/06/2026

🔥 NOW AVAILABLE ONLINE! 🔥

The wait is over!

El Sabor de Gonzalez Original Dry Rub is now available in:

🟢 Mild
🌶️ Spicy

From brisket and ribs to chicken, pork, burgers, seafood, and vegetables, our Original Rub is made to bring bold Texas BBQ flavor with a Mexican twist to your table.

Texas Smoke. Mexican Soul.
You bring the food. We’ll bring the sabor.

🛒 Order online:
https://el-sabor-de-gonzalez.square.site

Thank you for your support. More flavors—including Carnicero—are coming soon!