14/07/2022
Grylls' most famous television project is Survival at Any Cost, which airs on Channel 4 for the UK and Discovery Channel for the US, Europe, Asia and Africa. In the program, Grylls lands in wild places, showing viewers how to survive. There are currently seven seasons. The program debuted in 2006 in America and is now broadcast to an international audience of more than 1.2 billion people, becoming one of the highest rated programs on the Discovery Channel[1]. The concept of this transmission is as follows: Bear without supplies and equipment is landed in different parts of the earth, and his main task is to get to civilization. During the course of the series, various techniques for surviving in extreme situations in the wild were demonstrated: searching for provisions, getting fire without matches, finding and building shelters for spending the night, determining the cardinal points without a compass, safety in the wild, etc. Grylls also tells stories about travelers lost or killed in the wild. Some early episodes of Survive at All Costs were criticized. They were reported to be misleading to the onlookers, and the situations Grylls gets into need to be dealt with in other ways. The Discovery Channel assured that production and editing would be transparent, accurate and clear in response to criticism. On March 13, 2012, Discovery Channel terminated its business relationship with Bear Grylls due to contract disputes.