Proudly serving Singapore since September 1994, Brazil Churrasco is the first Brazilian Churrascaria in Singapore and Southeast Asia
www.brazilchurrasco.com *Our Track Record - Brazil Churrascaria's History*
One afternoon in mid-1993 three partners in the ship-repair industry had a discussion about a restaurant in Lisbon, Portugal, called Fla-Flu Churrascaria. Several weeks later, owner David Gabriel flew to Rio de Janeiro to investigate churrascarias. He spent three days eating and drinking at all the biggest churrascarias in Rio and he decided that this is a great idea for food and it will work well in Singapore. Forming an alliance with a Copacabana churrascaria, the planning for Brazil Churrasco began. Martin Spykerman joined as General Manager and spent 4 months in Rio, learning the ropes. Eight passadors were interviewed and relocated to Singapore. Jean-Claude Pardon, interior designed of several churrascarias in Rio was retained to design Brazil Churrasco. He recommended that the design captured the general look of a modern, up-market Rio churrascaria. Large oil paintings were commissioned to depict life in Rio and Brazil in general from big names like Bonnifacio, Lenita Holtz etc. Meanwhile the partners agreed on the name Brazil Churrasco, and retained the services of one of Singapore's leading advertising companies to design the logo. It was called Brazil Churrasco anticipating that people would simply say about eating at the restaurant: Let's go to Brazil! An idea that would fascinate Singaporeans who saw Brazil as an exotic country with a fantastic football team. That is exactly what happened. In September 1994, Brazil Churrasco opened its doors for business amid great fanfare, much media publicity and long queues at the door. The concept of eating an unlimited quantity of good quality meat ignited the imagination of food loving Singaporeans. Today, more than 20 years later, Brazil Churrasco is still a lively and thriving restaurant, full to the brim with customers every night, eating meat and drinking caipirinha. Over the years Brazil Churrasco has served more than million customers in Singapore. And Brazil Churrasco has spread its wings. In 2003 a Brazil Churrasco was opened in Kuala Lumpur, Malaysia - but because of legal requirements it was called Carnaval. Brazil Churrasco is well established in the Singapore food scene, winning multiple quality awards without fail every year. It is the market leader in quality meat and consistency, known for keeping faithfully to the original churrascaria concept found in any of the top quality churrascarias in Rio. Now Brazil Churrasco is ready to move out into the world!
*On-going Value-added Support*
Through its years of experience, original recipes have been refined, and new ones created to reflect the tastes of this part of the world. This has resulted in a number of winning menu items that are not even found in Brazil. This experience and know-how would be capitalized and developed further to help the franchisees become more successful in their business. Over the years, with the blending the Brazilian samba culture, as well as the systematic and disciplined approach of the Singapore management style, much experience has been gained in systems of kitchen control, food purchasing, stock control and financial reporting, all necessary elements of a successful operation. These are continually being updated with our experiences from the new outlets in Malaysia and Vietnam. The benefits of these would most certainly make the operations for our franchisees to be more manageable and controllable resulting in higher profitability. Over the last fourteen years, the management team at Brazil Churrasco has built up contacts in the meat industry, especially in Australia and New Zealand. There is a detailed understanding of quality of the sourced meat and flow of operations to get the expected high quality to the customer's plates. There is a network of suppliers to ensure the consistency of quality of supply, so vital to the success of this type of food that more than meets the demands of discerning customers. Brazil Churrasco Singapore not only operates restaurants in two countries, but has also concentrated in building a research and development capability to support this Brazilian concept, outside of its mother country. Today the management of Brazil Churrasco is confident that it can successfully transport its technical know-how to other parts of the world and support its sustained growth and development because of its experience and expertise.
