14/11/2025
Yesterday, we were invited to speak at a student talk about our journey with Seoulful Sweets — how a simple entrepreneurship project turned into a real business, and how Branding and Pricing shaped the Seoulful Sweets you know today.
Walking down memory lane and seeing our humble beginnings — our first logo, our early packaging, our tiny booth — everything felt not just nostalgic but amazing to witness how far we’ve grown. Our Kamuning store has become a witness not only to our growth as entrepreneurs, but also to every challenge, late-night planning, formula testing, and cup of courage we poured into this journey.
Seoulful Sweets started as an opportunity we grabbed in class, but today it’s a brand we continue to build in real life. Along the way, we learned how to negotiate, stay resilient, and be more strategic — the kind that makes you rethink every cup, every cost, every decision.
And honestly? We’re still learning, still improving, and still dreaming bigger. This journey is far from perfect, but it’s ours — and we’re proud of how far this little pink café has come. 💖✨
Thank you CIITzen for your nonstop support 🍓
Photo 1 © CCTO
