Our Company
Moonleaf Lucban is a franchise under Moonleaf Holdings Inc, who operates Moonleaf Tea Shops. The Company is highly selective in granting franchises. Moonleaf operations are strenuously designed to provide consistent and quality service at every branch. Moonleaf makes sure that we present excellent value by offering a unique and irresistible menu. We periodically assess our tea shops i
n order to drive profitability and deliver great customer experience. Moonleaf is a Filipino brand renowned to be a fast-expanding global food and beverage service retailer that opened more than 30 branches in less than three years. The experience and connections within the industry has chartered Moonleaf to secure strong supplier contracts and relations that allows the operations of the Company to succeed at a sustainable cost. Our stringent management system and dynamic team of market analysts, concept designers and idea generators guarantee that our business flourishes. Our Concept
Our strategy is to build communities through the authentic tea experience that we offer. Our refreshing drinks extend from tea-based to fruit-infused beverages, all of which can be topped by a variety of add-ons including the tapioca pearls as a popular favorite. Moonleaf’s drinks and mixes are concocted from freshly-brewed, premium quality tea leaves sourced from the best tea-growing regions of Taiwan. The tea is brewed, steeped and served in authentic Taiwanese tradition. Incessant research and development are conducted in order to continuously improve Moonleaf’s product offerings. Aside from our famous specialty milk teas, Moonleaf also offers Sweet Studio,” a community bakeshop that believes the sweetest thing in life are made by hand and with love”. The pastries and food choices brought by Sweet Studio completes the café haven experience that Moonleaf promises. Moonleaf also supports the handmade movement through Craft Corner, an innovative collective of ideas and creativity of artists. Craft Corner can be set up in selected branches to provide space and support to crafters whose works of art are found to be in line with our visual merchandising. As an established brand, Moonleaf also offers merchandising items designed by our distinguished in-house graphic artists. Trendsetting the Moonleaf lifestyle, our distinctive tumblers and mugs allow our customers to extend their tea habit around-the-clock. We serve our quality products in our upscale tea shops. Our tea shops provide not only a place where one can enjoy his tea drinks but also a community-based, student-friendly sanctuary to just hang-out or catch-up with the latest mod. The key concept is the laidback but exciting café style environment. Our general store design is bright but comfortable, utilizing refreshing colors complemented by our good vibes playlists. As part of the whole marketing strategy, we maintain the ambient and conducive aura of our tea shops with sophistication.
