Couple Noel and Loren started the business with only 5,000 pesos as initial capital. They began offering their homemade pastries to their relatives, friends and colleagues. Loren bakes, Noel sells, that was their humble beginning. Delighted to see that people were enjoying their pastries and having raised some fund from what they sell, they started investing in kitchen tools and decided to join ni
ght markets and Christmas bazaars. Loren, who is a Certified Public Accountant, has always dreamt of pursuing to put up a food business due to her passion for cooking and baking. She is fond of scanning through gastronomic books, experimenting recipes at home and enrolling in short culinary courses. The couple’s routine also includes coffee to get them through the busy days, and that’s when they discovered
specialty coffee and its wonders. And they agreed, they should serve specialty coffee with their cakes, nothing else! After getting much inspiration and encouragement from family and friends, they decided to put up a café in Las Piñas City. Cassalu, which is named after their children Cassandra and Lucas, also sounds like kasálo which means “a person with whom one shares meals”. Up until today, their passion remains in their hearts, thus instilling it to the hearts of their employees – this is what Cassalu is all about.