Cooking has always been the focus of my life, I’ve been a cook since my early teens. However when I left Israel to study in the UK, it really dawned on me just how important good food is – how great food can lift your spirit and make you happy, and bad food can bring you down. When I arrived in New Zealand during the late ’90s, I couldn’t find the food I loved, so I opened a bistro called “The Lun
ch Box” with the desire to make food that would lift people’s daily life. The name embodied “food made with love” like a mother sending her little boy off into the world with a parcel of goodness, nourishment and of course a few little treats. In keeping with my philosophy, when I later opened for dinner, and “The Lunch Box” was no longer an appropriate name, we rebranded as “Ima Cuisine” – where Ima means “Mother” in Hebrew. Encouraged by the success and rave reviews that our food received, and always looking for opportunities to offer a better dining experience, we have begun a new venture in Fort Street, central Auckland catering for breakfast, lunch & dinner. At Ima we invite you to enjoy our food – made with love and the finest ingredients – we know it will make you happy!
-YAEL
