21/06/2026
The JOCKEY BURGER
Built to Showcase the True Flavor
of Kurobuta Pork
When people think of a burger,
they think of beef.
So did I.
After all, that's the tradition.
That's the culture.
After working with
Nanshu Farm Kurobuta—
widely regarded as one of Japan’s
finest pork brands—
a simple question emerged:
What if this pork could create a burger unlike anything I had ever tasted?
That question became
the JOCKEY BURGER.
No fillers. No binders. No shortcuts.
The patty is made from several
carefully selected cuts of Kurobuta pork.
Each cut is hand-cut from whole muscle and prepared differently before grinding
to create a texture and meatiness
that simply can’t be achieved by
grinding alone.
Every decision was made
with one goal:
To bring out the true flavor
of Kurobuta pork.
With every bite,
you’ll experience the natural sweetness, rich umami, and real juices
that make Kurobuta so special.
The bun wasn’t an afterthought, either.
Countless hours went into perfecting
the flour blend, texture, and bake
to create a bun worthy
of the patty it holds.
Even the house−smoked bacon
— crafted over 12 days —
is there for one purpose:
To support and elevate
the flavor of the meat.
That’s why you won’t find
lettuce or tomatoes on this burger.
And that’s why it isn’t automatically covered with BBQ sauce.
The first bite should be about
the pork itself.
Take one bite exactly as it is.
Taste the natural sweetness,
richness, and juiciness
of Kurobuta pork first.
Then, if you’d like, add the BBQ sauce
and enjoy how the flavors evolve.
No rules.
Just the way this burger deserves
to be experienced.
Pick it up.
Give it a gentle press.
Then take a big bite.
As you chew, the texture, sweetness,
and deep flavor of Kurobuta pork
begin to reveal themselves.
This is the next evolution
of the JOCKEY BURGER.
Built to showcase the true flavor
of Kurobuta pork.
GRILL JOCKEY
#沖縄バーガー
