Follow the Swirl

Follow the Swirl Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Follow the Swirl, Ice Cream Shop, 12a King Street, Margate.

04/08/2026

Swirlers in action! 🍓🍒🍦🌸💫🎉🎉🎉🎉🎉

The Best in Show Strawbs are our special this week. The variety is Everbearer from Kelsey Farms! Lip smacking and sweet....
28/07/2026

The Best in Show Strawbs are our special this week. The variety is Everbearer from Kelsey Farms! Lip smacking and sweet. Get em whilst you can!

18/07/2026

Swirls up for summer!

Summer hours mean ice cream for brunch, lunch, afternoon snack, post beach, linner and heck why not even dinner! Mon to ...
06/07/2026

Summer hours mean ice cream for brunch, lunch, afternoon snack, post beach, linner and heck why not even dinner!

Mon to Thurs 1-6pm
Fri 12-7pm
Sat 11-8pm
Sun 11-7pm

🎉🌀🍦✨Now open 7 days 🌈🥤🍓☀️
22/06/2026

🎉🌀🍦✨Now open 7 days 🌈🥤🍓☀️

Roll up roll up! 🫐🍦 it’s Follow the Swirl x The Perfect Place to Grow: Kiwi Takeover Week 🫐🍦Come on down to The Perfect ...
07/06/2026

Roll up roll up! 🫐🍦 it’s Follow the Swirl x The Perfect Place to Grow: Kiwi Takeover Week 🫐🍦

Come on down to The Perfect Place to Grow cafe for lunch this week (9–12 June) as we celebrate New Zealand food, hospitality, and hands-on learning.

We’ll be bringing our Little Gem Real Fruit Ice Cream machine into the café with the first 🫐bloobs of the season and making Kiwi party pies 🥧 - all made by the trainees. The cafe is open for lunch Tuesday to Friday from 10-3pm. It’s going to be epic!

This collaboration is about more than great food. The Perfect Place to Grow supports 18–24 year olds facing barriers into sustainable employment, and this week is all about building skills, confidence and experience, all in a café environment. So we are stoked to get stuck in ourselves.

➡️Back at Follow the Swirl, we’ll be serving up Pavlova Sundaes, L&P Slushies and plenty of Kiwi-inspired real fruit ice cream, including Kiwifruit & Bloobs from Trehane . Good as Gold. 🇳🇿✨

📍 The Perfect Place to Grow
99 Victoria Road, Margate
Tue–Fri | 10am–3pm

📍 Follow the Swirl
12a King Street, Margate
Fri–Tues

🍦 We’re Hiring! Summer’s here and we need some brilliant people to join our crew. Whether you’re a natural with people o...
27/05/2026

🍦 We’re Hiring! Summer’s here and we need some brilliant people to join our crew. Whether you’re a natural with people or just love the idea of making ice cream all day — we’ve got a role for you.

Customer Experience Host (aka the face of the swirl). You’ll be taking orders, spreading good vibes, and keeping things running smoothly when the queues get lively. You’re comfortable talking to people, quick on your feet, and you don’t mind a busy afternoon. A job or two under your belt is ideal, but if you’ve got the confidence and personality, we want to hear from you.

Swirler (aka the artist🧑‍🎨)
This is the one where you get to make the magic happen. We’ll teach you everything — no experience needed. Perfect for a first or second job, with shifts that can work around school and over holidays.

📅 Now until end of September
⏰ 8–20 hours per week
🗓 Weekends, afternoons/evenings & school holiday periods

Drop us a message at [email protected] — tell us a bit about yourself, which role you’re interested in (or both!), and attach your CV. We can’t wait to meet you. 🍦

09/05/2026

One week only… KIWIFRUIT Real Fruit Ice Cream 🍦🥝🎉 & your choice of 🐮 or 🌱 🌰 ice cream

April in a nut shell: we are stoked to be BACK Swirling for you!🍦☀️We came out of hibernation just as the first berries ...
02/05/2026

April in a nut shell: we are stoked to be BACK Swirling for you!🍦☀️

We came out of hibernation just as the first berries were being pollinated in Kent, got our first taste of Seven Score asparagus and watched the poppies pop on the very last day of the month!

The sun showed up big this April and honestly, so did you lot - thank you!

We love that we’re still introducing so many people to Real Fruit Ice Cream for the first time — watching people’s eyes light up is genuinely the best part of this job.

There’s Big(!) April energy on the team front too — welcome to Gabe our new Shop Manager 🙌🙌. It was great to have Irene & Charlie back for Easter before uni dragged them away again, and Amelia is back for year two woohoo. You will see a bit more of that Steve around too!

We’ve had visitors from all over — fellow Kiwis ordering mixed berry had me feeling like I was back in NZ for a sec 🇳🇿 — and one very excited customer literally ran in and hugged our Irene with excitement about the new ice cream season. That’s the Margate magic right there.

Oh, and the shop got a glow-up: two new benches outside, a fresh counter inside and we ditched the giant fridge to make way for the slushy machine! I didn’t used to get quite as excited by these small things, but by crikey I do now😂 😅

May: we are coming for you… a new flavour drop we haven’t shared before, Indian mangoes are just coming into season and a very moreish sundae is coming your way!

02/05/2026

Double time swirls 🍦🍦

Address

12a King Street
Margate
CT91DA

Opening Hours

Monday 1pm - 6pm
Tuesday 1pm - 6pm
Wednesday 1pm - 6pm
Thursday 1pm - 6pm
Friday 12pm - 6pm
Saturday 11am - 6pm
Sunday 11am - 5pm

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