30/04/2018
We are super happy to be members of Enterprise Nation. They provide so much support and wealth of knowledge to help small businesses like ours grow.
We love to celebrate the incredible members of the Enterprise Nation community! Discover the story of Hershil from Dips':
“We came up with the idea after taking our mum’s homemade condiments to friend’s houses and they couldn’t get enough of them! We decided to launch Dips, delightfully spiced products invented by mum.
“One of the most important steps was understanding packaged food product regulations including what you need to have on your label and what claims you can make. We also had to learn about branding and how to get our message out there. It’s no longer good enough to simply make an amazing product; you actually have to sell it too!
“Some of our proudest moments since then include winning two Great Taste awards and working with other small businesses to launch co-branded products. Our next business goal is to finish our rebrand and hit the shelves hard along with a new branding campaign.
“I’ve learned that it’s important to define your own success in your own way. For some it’s being in every big multiple going and selling millions of products. But for others it’s earning enough so you can make that transition from a day job to running your own business and being able to spend more time with your family and kids.
“Running your own business isn’t easy and in some ways making a good product is actually the easiest part. Ideas are plentiful, but it’s in the ex*****on that you make money.
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Want more stories from real life entrepreneurs? 100 brilliant business owners share their stories and best business tips in this free eBook https://bit.ly/2q6xgJ2
