06/05/2026
“Yeah definitely, a 2nd site would be amazing, I really hope they make us call it “vegan shack” and stick us as far as you can get from the entrance!”
You learn a lot running a business.
Particularly as three very non-business men.
So when the opportunity to launch a semi permanent stand at Mercato Metropolitano in South London came up in our first year
We jumped at the chance, both feet, arms thrown up in the air like excited kids, without any real consideration of how we might, without cloning ourselves, and as it would turn out necessary, our very small core team too.
It was a disaster.
And yeah, being a faceless brand in a largely non-vegan market, and furthermore labelling ourselves’VEGAN SHACK’ (as we say, not our choice) didn’t help, but
We took it on, so you’ve gotta take responsibility.
We did too much too soon, and any money we took at the real ‘Shack’, was quickly swallowed up by the big gaping black hole that was the market stall.
And that really solidified our love for our home. And ever since then, the Shack has been our sole priority.
It’s the most incredible, unique, special, energetic place we know
So why would we want anything else.
That’s why we’re tinkering, building, redesigning and improving what we can, every single day.
We love the Shack more than anyone should love a building.
The place has so much to give, and gives so much, it’s like an endless resource.
The thought of going to ‘work’, despite the fact you know the toilet is blocked, is never not enticing. Well, almost.
Find what you love and you’ll never work another day in your life they say
Well, we found it. And whilst like a classic car it requires almost constant attention and graft, taking it for a spin on a sunny (or rainy) day makes every second worth it.
Peace, Love & Patience ✌️💚🌞
