ICCO pizzeria

ICCO pizzeria ICCo pizzeria Italiano Coffee Company (ICCO) was established in 1999 with a clear concept in mind. ICCO pizza is spreading everyday through “word of mouth”.
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High quality, good value pizza made daily with fresh dough on the premises by experienced pizza chefs. We wanted to create a price structure which would appeal to customers who wanted to be able to eat pizzas at anytime of the day or night and didn’t want the formality of a typical restaurant. The ambience we wanted to create was casual but highly functional hence the abundance of stainless steel

and strong lines. Our main aim remains the same today, a fair price for fresh high quality ingredients with no preservatives or colouring and consistently tasty pizzas. Everyone who has visited and tasted our food at ICCO always seems to return for more. The feedback we get everyday is great and it seems as if our reputation precedes us.

11/06/2026

Join the ICCommunity.

Calling all community organisers, clubs, creators, musicians, run clubs, networking groups and meetup hosts.

We're looking for communities to make ICCO Soho their regular home.

A central London space built for bringing people together, with great pizza and even better people.
Interested in becoming part of the ICCommunity? Drop us a DM. 🙌

SohoLondon

Love. London. Pizza. 🍕❤️Another iconic piece by now proudly hanging in ICCO Fitzrovia. A stunning artwork that perfectl...
11/06/2026

Love. London. Pizza. 🍕❤️
Another iconic piece by now proudly hanging in ICCO Fitzrovia. A stunning artwork that perfectly captures what London's really thinking about.

03/06/2026

London has 1,000+ pizzerias.

Different recipes. Different styles. Different promises.
But after all the counting, there’s only one thing that really matters: the people behind the pizza.

For over 25 years, ICCO has been built by the team that serves you, the locals who support us, and the community that keeps coming back.

That's why we're not just another pizzeria.

We're the People's Pizzeria. ❤️🍕

23/05/2026
26/04/2026

🎭 West End Plans?

We’ve got you.
Show your theatre ticket on the day and get ANY pizza + soft drink for £10 🍕🥤

Only at ICCO Soho

Perfect for pre or post-show.

Tag your theatre partner 👇

🎥

LateNightLondon

19/04/2026

Come share the moment with us at ICCO Soho. 🍕
Captured by and brought to life by all the people who make us The People’s Pizzeria.

🍕 ICCO × Deliveroo – Soho Exclusive 🍕We’re giving away 100 × £5 OFF promo codes for your first ICCO order on Deliveroo.T...
13/04/2026

🍕 ICCO × Deliveroo – Soho Exclusive 🍕
We’re giving away 100 × £5 OFF promo codes for your first ICCO order on Deliveroo.
To enter:
1️⃣ Follow
2️⃣ Like this post
3️⃣ Tag a friend you’d share a pizza with
4️⃣ Share to your story for an extra chance
🎟 100 winners will receive a £5 Deliveroo code via DM.
📍 Valid for ICCO Soho orders on Deliveroo
⏳ First come, first served.

Welcome to The People’s Pizzeria 🍕
SohoLondon

17/03/2026

When the manager leaves me in charge of content

11/03/2026

🎲 Roll A Six Before Six – Episode 1 🍕

Who’s coming to ICCO Monday–Wednesday to ROLL A SIX BEFORE SIX?

Download the ICCO App, subscribe, and roll the dice before 6pm at ICCO Soho or ICCO Fitzrovia for a chance to win a FREE pizza.

Because loyal customers deserve more than just great pizza… they deserve rewards.

👇

Tag someone you’re rolling with & share this with a friend who loves FREE pizza.

Since 1999.

📍ICCO Soho & Fitzrovia

LondonPizza PizzaSince1999

ICCO Soho is serving up the pizzas London already loves. Tag someone you’re bringing with you to The Peoples Pizzeria 👇 ...
05/03/2026

ICCO Soho is serving up the pizzas London already loves.

Tag someone you’re bringing with you to The Peoples Pizzeria 👇

Address

23-24 Greek Street
London
W1D4DZ

Opening Hours

Monday 7am - 11pm
Tuesday 7am - 11pm
Wednesday 7am - 11pm
Thursday 7am - 11:30pm
Friday 7am - 11pm
Saturday 12pm - 12am
Sunday 8am - 11pm

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