18/08/2026
Great news from our friends at Heart of Hadrian's Wall ❤️
The tourism association - representing independent B&Bs, farm stays, pubs, campsites, tour guides, coffee shops, local services and producers across the central Wall stretch - has just relaunched its website. This makes it easier than ever to find and book direct with the local businesses that bring the middle stretch of Hadrian's Wall to life.
Why book direct? When you book through a big platform, a chunk of what you pay goes to commission fees rather than the business itself. Book direct and more of your money goes straight to the people running the places where you stay, eat, drink and visit or the services you use, such as taxis and tour guides.
That means:
✅ More money staying in the local economy
✅ Fairer prices for the businesses that make this stretch special
✅ Potential for better rates or perks for you too, as owners aren't paying platform commission
If you love Hadrian's Wall, booking direct is one of the simplest ways to make sure your trip actually supports the people and places that make it so wonderful to visit.
📍 Planning your trip? Head over to heartofhadrianswall.com to browse and book direct with independent businesses from Brampton to Heddon-on-the-Wall.