Call It What You Want

Call It What You Want Food. Booze. Music. People. Nothing boring. Please check our website for opening hours as Facebook keeps forgetting what we tell it.

Welcome to the parish of Call It What You Want - a humble neighbourhood eatery in Cowes old town, serving simple food inspired by cuisine from the southern edge of the lower 48.

Tomorrow evening the inaugural CIWYW x Nomad kitchen tear will be happening @ the newly revived Anon @ Appley.No menus a...
23/07/2026

Tomorrow evening the inaugural CIWYW x Nomad kitchen tear will be happening @ the newly revived Anon @ Appley.

No menus as there is no need for such boring concepts when you have an imagination.

Information on how to grab a seat is on the poster attached to this announcement,

We gonna be slinging food we never slung before.

It’s all terribly exciting.

For your mouths anyway.

See you soon.

Yesterday was my birthday…that dumb ass day when most celebrate with latex inflatables and a shelf that for the past yea...
12/06/2026

Yesterday was my birthday…that dumb ass day when most celebrate with latex inflatables and a shelf that for the past year has been gathering dust and is now covered with cards from a lot of people you rarely think about but protocol is protocol…
The day started at 5.45am with a most beautiful creature who answers by the name of Dolly, with a most ridiculous natural hair cut who kisses you with absolute no mercy love licks despite both involved in this exchange of mutual affection, the smell of breath and state of consciousness bares no barrier of discontent. Love is love. We go for a long walk in the rain…soggy love.

Make lunch for family, a sweet jerk chicken, spiced cous cous, stir fried vegetables,black beans and herbed roasted then fried miniature potatoes…One pot biz

The youngest of my life long beautiful creatures hadspent the evening before making her first cheesecake for my birthday. Lemon heavy and lemon gorgeous. The only trouble with it was I had to share.

But break cheesecake we did.

Quick meet in the afternoon and then we played a recently discovered Nintendo game cube we thought had long eloped was fired up and Mario Cart double dash made us all remember that the most simplest of joys have been an anchor for this family of five

A most perfect day….

Both of these dishes on the table in 6 minutes or two tequila shots depending how you measure time. No sitting down in d...
22/03/2026

Both of these dishes on the table in 6 minutes or two tequila shots depending how you measure time.

No sitting down in development meetings, just quick chats about spices, cook and serving.

Flavours give it all the life it needs…that’s the art in itself

Fine dining is cool, but we prefer grime dining.

Originality over banality.

We have much to share with you beautiful wider audience and will be doing so

All the recipes from our ciwyw recipe book of king kong fu food will be spread across the land so you can all be ciwyw creatives and share your finds in the paths of the culinary mountains less travelled.

Let’s establish call it what you wants everywhere.

Disrupt all the scenes

Sounds like a revolution

Let’s have a chat next week about 2026. Just wrapped up after a couple of months of stroky beard meets an insuranc of so...
20/03/2026

Let’s have a chat next week about 2026.

Just wrapped up after a couple of months of stroky beard meets an insuranc of sorts that we do not have a repeat of the stop/start 2025 that tried very hard for us and other single minded food slingers to f**k off and get another career just so the average and same ol menu designers could bore you with banality and keep on the road most travelled to try to extract your hard earnt.

It’s pretty exciting even by our high expectations of “please don’t bore me” ethos.

Let’s fall in love again.

We been CIWYW busy with food s**t and ideas which is typically a third of the pace of most other hospitality owners and grifters.

Not sure what day we will announce but next week is a whole 7 days so let’s just agree it will be sometime in that time scale.

New dishes, new pop ups, new locations.

The word you looking for ? Sexy

The third wonder of my world turned 21 on Monday of this week.As part of a trio of absolute adorable creatures of whom I...
05/02/2026

The third wonder of my world turned 21 on Monday of this week.

As part of a trio of absolute adorable creatures of whom I have the pleasure of an inside track of knowing extremely well, this particular forest sprite is one of a kind.

Evie. My entire everything. From music to books to nature and the beauty of the world and the people in it. She never dips into bad reviews, she sees the good in most things.

A lot of folks on this page will have encountered Evie, if you have not had the pleasure of an Evie “yo” then I apologise cos if you knew what I know and had the pleasure of a billion random conversations, loose talks, multi genre discipline music exchanges and wrap ups in our loving arms on quilt covers whilst watching in comfortable silence so many cartoons that sit in perfect harmony alongside our fiery arguments and shouting matches that make a parent/seed relationship so wonderfully symbiotic, then you need to know the nirvana I have a free pass too.

But let’s leave the “ I love you” superlatives behind, we all love our kids.

But not as much as I love mine…

This arrogance to assume is my children’s fault, they made loving so easy.

Happy birthday my darling, it’s a year long 21st so we will go wreck shop for those 12 months, I have an itinerary full of mischievous and capers

Stay you forever, no one else is worth coveting.

Officially on the look out for kitchens…will elaborate tomorrow after sunrise.We are not doing pop ups, we gonna do pop ...
13/01/2026

Officially on the look out for kitchens…will elaborate tomorrow after sunrise.

We are not doing pop ups, we gonna do pop downs.

That’s right pop down. Come say hello. Take a seat. Get some food and drink booze that has never had the chance to make an acquaintance with your lips.

Pop ups are terribly common.

Tired now so gonna embrace the god given gift of slumber and wish you all the most wonderful rest until tomorrow’s next exciting instalment of “ what you don’t know, we make up”

Zzzzzzzz

I will make this quick.We are no longer slinging food out of the recent Brading high street spot (Cardinals) we were inv...
13/01/2026

I will make this quick.

We are no longer slinging food out of the recent Brading high street spot (Cardinals) we were invited to upgrade. it was a short and intense affair that never quite reached a pure love status and both parties agreed without a mutual love it was going to go nowhere.

Which means CIWYW is currently homeless and has the room to roam.

Ping us a note if you have a kitchen or know of a kitchen that might welcome us humble flavour savants with open Arms (and minds)
)and we will come visit and get cooking.

And we mean nation, Europe and worldwide.

The call it what you want travelling medicine show is on the loose and has wheels, passports and good music.

Will announce first London, Surrey and Essex pop up dates by end of week for feb and March.

IOW, we gonna work it out for the incoming summer. Might need some assistance though.

Been revisiting our older, one of burger builds and inventions. Enjoy the pix as these never been slung for resale.

About to change that though.

Yummy yum yum

Morning and happy new year etc.No sure if many of you use this other meta platform called instagram but if so and you ha...
03/01/2026

Morning and happy new year etc.

No sure if many of you use this other meta platform called instagram but if so and you have an unscratched mind itch that you fancy seeing our den of iniquity actually doing some work then head over and have a look at this short film produced and shot by local food chroniclers just before the holidays..

Tell you about some other stuff later too

https://www.instagram.com/reel/DS401KJDYF_/?igsh=MXhvOHZ5M244ZTY=

Dunno. Our last post has been bugging me as it was rather boring and ridiculously informative and actually did it’s purp...
29/12/2025

Dunno.

Our last post has been bugging me as it was rather boring and ridiculously informative and actually did it’s purpose of attracting lots of wallets and purses and so after a bananas couple of days slinging food to the curiously hungry, I have been thinking about juxtaposing said previous post by putting something up that would showcase our wit and inventiveness but said post currently eludes me so thought I would remind myself of this.

Picture 1

The poster when we pulled into the drive away for a quick fix looked so supa d**a.

The vocal dance commenced

“Hello, welcome to Mac Donald’s can we take your order?”

“The special on your poster opposite me please”

“Drive up to the counter, gis your dough and we will grant that wish”

So far so good. Seems like our interaction is going to plan and all parties are happy.

Damn, even Xmas cards might be exchanged, all is good between me and the multinational and its employees

Trade takes place. We exit the premises and find a serene location in which to enjoy our burger.

Gosh.

The remaining pictorial evidence clearly explains where my disappointment was borne and does a better job than 3000 words ever could at my disposal to get across my entire bodies utter dismay of what was in my mitts dealing with an overly excited gob urging the arrival of what my eyes had seen on that poster to enter the chamber of taste buds that had been so patient in its anticipation.

So I put it down to my own personal bad karma because Mac Donald’s would not knowingly Chuck this brown bag of a terrible accident thru our car window and not expect a review from my tear ridden keyboard re it’s own contempt of a well publicised 2 x 100 per cent double UK beef based patty with the additional baggage that seems to have been assembled by folk who clearly do not care not about there payroll overlords or for those of us who care and trust that MD employ those who know how to build the simplest of sandwiches.

Do not pass go, do not collect 13.80.

CALL IT WHAT YOU WANT TRAVELLING MEDICINE SHOW PRESENTSA CHICKEN AND RIB SHACK…VENUE/WHEREABOUTS/LOCATION ETCCARDINALS B...
23/12/2025

CALL IT WHAT YOU WANT TRAVELLING MEDICINE SHOW PRESENTS

A CHICKEN AND RIB SHACK…

VENUE/WHEREABOUTS/LOCATION ETC

CARDINALS BAR AND EATERY.
48 HIGH STREET
BRADING
PO36 0DQ

HOLIDAY KITCHEN OPENING TIMES

SATURDAY 27th DECEMBER THRU TO TUESDAY 30TH DECEMBER

4PM TILL CLOSE (OR SOLD OUT)

WEDNESDAY 31$T DECEMBER - 12PM TILL 4PM

THURSDAY 1ST JAN - 2PM TILL 8PM.

CALL 01983 245647 OR 07757 619109 TO RESERVE A TABLE OR TAKEOUT

ITS ALL ABOUT THE CHICKEN AND RIBS FOLKS.

THAT GOOD OL FASHIONED CALL IT WHAT YOU WANT OVER THE TOP, SOUL AND COMFORT FOOD TYPE TURN OUT.

Address

The Food Courtyard C/O The Painters Arms
Cowes
PO317TE

Opening Hours

Tuesday 6pm - 9pm
Thursday 5pm - 9pm
Friday 5pm - 9pm
Saturday 6pm - 9pm

Telephone

+441983302666

Website

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