Asda

27/10/2026

Trick or Treating weekend, Advent Calendar excitement… it’s the season for the sweet tooths 👀

Meet the latest additions to Asda’s chocolate range 🍫

🤎 Milk Chocolate Filled Custard Cream Flavour
🤎 Milk Chocolate Filled Jammy Donut
🤎 Milk Chocolate Filled Sticky Toffee
🤎 Malted Choc Balls
🤎 Merry Munch Mix
🤎 Chocolate Mallow Whips

Which one are you picking up first? 👇

27/10/2026

Sleigh bells ringing. Christmas dins on the table. Festive Feast Mayo vs. Festive Tomato Ketchup.
Who are you voting for? 👀🎄

27/10/2026

When home shopping driver Dan's van broke down two hours from the Swansea store and couldn't immediately be fixed he continued his deliveries on foot to make sure his customers still got their shopping.

Dan was delivering to the village of Cribyn near Lampeter when the automatic gears failed and the van couldn't move. Knowing it wouldn't be a quick fix, he decided to do everything he could to get customers' shopping to them. He said: "I was quite close to a customer's home so I got the trolley out and filled it with crates and took it to their house. The next one was on the other side of the village – about a 20-to-30-minute walk – so I again packed up the trolley and started walking. It was quite dark by then and there were no street lights on the final stretch so I had to use the torch on my phone. The customer was really grateful, a little bit dumbstruck that I'd walked with his shopping, but grateful. The area is very rural and there aren't many shops, that's why we deliver here. I wanted the customers to get their deliveries."

Store manager Andre, who's nominated Dan for an Asda service superstar award, said: "When I heard what Dan had done I immediately felt proud of his actions and wanted to ensure he got the recognition he deserved. That night he went out of his way and showed real determination to ensure his customers were not let down, delivering some on foot and waiting with his van for recovery which meant he didn't get back to store until the early hours. Dan's actions that evening shows what a great colleague he is and how is always willing to help his fellow colleagues and customers no matter the circumstances."

26/10/2026

promoted to VIPs very suddenly over the weekend, Bambi and Blossom are reporting for duty 🐰🫡

25/10/2026

The clocks understood the assignment. The kids? Not so much 😭⏰

25/10/2026

Community champion Sam from our Dundee Kirkton store is a passionate supporter of our Tickled Pink breast cancer campaign and says awareness of self checking helped to save her life.

Sam was diagnosed with breast cancer after finding a lump during a regular ‘self-check’ in 2022. Following a lumpectomy, she had 16 rounds of chemotherapy followed by 20 sessions of radiotherapy, which came to an end in December 2023 – almost a year after she first found her lump.

She said: "Ever since I started as a community champion in 2014, a role which got me directly involved with the campaign every year, I did the checks like clockwork, once a month in the shower. I thought, ‘You can’t tell other people to check themselves if you’re not doing it yourself.’

She said having her own experience with breast cancer has supported her work with the Tickled Pink campaign, which marks 30 years this month: “With lived knowledge, people know I haven’t just read about this in a book and they tend to listen to what I’m saying. It’s emotional of course, but if I can encourage more people to check themselves regularly, then I’ll take that as a win.”

Sam is now working locally to encourage GP surgeries in Dundee to include information about self-checking as an add-on to regular smear tests, in a campaign she’s calling ‘Swipe and Squeeze’.

24/10/2026

Time to Check💃 Your 💃 Chest!💃
For Tickled Pink, we've got some new moves to groove to, and you don't need a dance floor. 🪩🍒

When checking your chest becomes a monthly groove, you begin to Know Your Normal helping spot signs or unusual changes to your chest early. Look, touch, repeat regularly. 🔄🎀

23/10/2026

🎃 Spot the pumpkins you're taking home…

🧡 Large pumpkins £1
🧡 XL pumpkins £2
🧡 Munchkin pumpkins 37p

Halloween decorating, carving and autumn doorstep pics = sorted.

23/10/2026

No thoughts. Head empty. Just PUMPKIN 🎃🗣️
The Creepy Crawley Pumpkin Patch is officially open 👀

📍 Asda Crawley Superstore
👻 Friday, October 23, 1pm to 5pm
👻 Saturday, October 24, 11am to 3pm

Children must be accompanied by an adult. Pumpkin carving kits available with large pumpkin purchases, while stocks last and allocated on a first come, first served basis.

23/10/2026

Community champion Jo from our Pwllheli supermarket is a passionate supporter of our Tickled Pink breast cancer campaign – raising tens of thousands of pounds for charity partners Breast Cancer Now and CoppaFeel! over the 20 years since the store opened.

It's a cause very close to Jo's heart. She said: "Tickled Pink means so much to me as I have lost so many of my family and friends to breast cancer, including my mum, grandmother, my sister and my aunt, and I've had a few health scares myself. To me Tickled Pink is all about hope, awareness, kindness, knowledge ... and vital fundraising. It's also about having fun with colleagues and customers and of course wearing lots of pink – tutus, wigs, you name it, we love pink! Whenever I have a Tickled Pink event in our store the conversations that I have with customers about their cancer journey is often very emotional and sad, but hearing people's good news is wonderful, as there really is hope."

Thanks to the generous support of customers and colleagues Asda has raised more than £100 million for charity since Tickled Pink launched in 1996 – and Jo says it's so important that it continues to raise awareness: "Early detection is so important so please to check your chest, pecs and b***s no matter your age, that includes men too! And if you find anything that doesn't feel right, please see your GP."

22/10/2026

cuppa at the ready, praying Ross Kemp survives 🙏

22/10/2026

Lets be honest, any of these sounds would trip you up when popping to the loo in the middle of the night… 🤡

but don’t let that stop you from shopping our Horror Emporium 🎃🛒

21/10/2026

Core memory loading... 🎃✨
Pumpkin picking, spooky crafts and family fun await at Creepy Crawley this Friday & Saturday 👻

📍 Asda Crawley Superstore
🗓️ Fri 23 Oct, 1pm-5pm | Sat 24 Oct, 11am-3pm

Children must be accompanied by an adult. Pumpkin carving kits available with large pumpkin purchases, while stocks last and allocated on a first come, first served basis.

20/10/2026

🚨🎄CHRISTMAS SLOTS ARE NOW OPEN, YOU HEARD IT HERE FIRST🎄🚨

All the best Christmas deals ain’t in LA 👀

Subject to availability. Delivery, collection and basket charges may apply. Slots subject to availability. May exclude Asda Express and small stores.

20/10/2026

Community champion Kuia from our Belvedere store has fought breast cancer twice so knows how difficult it can be for people to talk about their own diagnosis and treatment – which is why she's always ready to be a listening ear and a friendly face to chat to.

She's a passionate supporter of our Tickled Pink breast cancer campaign which is celebrating its 30th anniversary this year. In that time Tickled Pink has raised £100 million to change the outcomes of breast cancer in the UK, working with charity partners Breast Cancer Now and CoppaFeel!.

Kuia said: "Tickled Pink is amazing and the progress which has been achieved over the past 30 years is remarkable. When I was diagnosed with breast cancer the first time at the age of 28 I was just given a leaflet, and that's it. I didn't know anyone my age who'd had breast cancer and I never knew success stories either. Some people couldn't even say the word cancer, they'd cross the street to avoid me. People even thought it was contagious! Now there's support networks and groups out there and you can contact nurses online. Access to information is a lot easier and there are new remedies and treatments too.

"I'm very open about having had breast cancer. In my job I meet a lot of people who have been diagnosed and are scared. Everybody's journey is different, but it's nice sometimes to see somebody who has got through the other side. I'm very open about what I've been through and I do a lot of awareness stands for Tickled Pink which involve talking to customers and handing out leaflets. Sometimes people just want to talk to someone about their diagnosis and they are in a bit of shock."

19/10/2026

Sometimes you just need a little push… and by push, we mean a little trip and fall into a bottle of our new Irish Cream: Rogue 🥃

More on that coming soon 👀 If you look under 25, you’ll need to prove your age. Challenge 25: No ID, no sale. Must be 18+ to purchase alcohol. Selected stores & lines. Subject to availability.

18/10/2026

Helping a mum who gave birth in the car park of our Ipswich store inspired our colleague Charmaine to train as a midwife – and after three years at university, including placements at Ipswich Hospital and helping with 40 births – she's now fully qualified.

Charmaine said: "I was just going home and walking across the car park with a colleague when we heard what was going on and went over to help. The dad had just taken the baby and put it on mum. We rang the ambulance and got towels for the baby and waited for the ambulance to come. It was just a beautiful moment."

Charmaine has worked at Asda alongside her studies. She's looking for midwife opportunities, but hasn't ruled continuing in a part-time capacity with Asda. She said: "I sometimes see ladies who I've helped deliver their babies out shopping in Asda and they say to me 'hi, what are you doing here?' Working in the hospital and Asda was such a contrast though. I'd be delivering babies one day and then stacking shelves the next. Everyone at the store is very friendly and they've been very accommodating and supportive of me when I've been studying. It's been really lovely. Customers are really nice too and they know all about my studying."

Robert, the store's produce manager, said: “I’m so proud of Charmaine for balancing her work alongside her midwife course. It’s not easy managing both, and the effort she’s put into it deserves recognition. It’s great to see her working towards something she’s passionate about and I wish her all the best in the future."

17/10/2026

It's party time, you heard us. And at 7 for £10, there's plenty to pick from 🎃
What is your go-to party food? We're partial to a sausage roll… 👻🛒

16/10/2026

We've got everything you need to entertain the family on a spooky night in… 🎃

All that's left to decide is who gets the last slice of pizza 🍕

Whether you need party food, trick or treat sweets or some last minute decorations - check out the Horror Emporium range to get into the October spirit 👻

16/10/2026

As part of the marketing team at Asda, Katie has been helping raise awareness of our Tickled Pink breast cancer charity campaign for the last 18 years – and she says its messages of regularly checking yourself and knowing what to look for were critical when she got her own breast cancer diagnosis.

Katie used a guide from Tickled Pink charity partner CoppaFeel! to make sure she was properly checking her breasts. And when she felt a lump during one of her routine checks in September 2024 she knew she needed to get it looked at. She said: "Because I’ve been involved in Tickled Pink throughout my time with Asda I was exposed to all the important messages, so was really good at regularly checking myself and knew how to do it and what to look out for. I use the CoppaFeel! infographic showing how to check properly, including under the armpits. That was crucial because I had such a good routine and good rigour. That’s why I had noticed that change and was able to monitor that. Even before my diagnosis, Tickled Pink added value to my life because I knew to be vigilant."

And after her diagnosis, support from Tickled Pink charity partner Breast Cancer Now made a huge difference: "One of the first things they gave me after my diagnosis was from Breast Cancer Now with all of the terms I was likely to hear and information on what to expect. That gave me a lot of comfort and hope and I felt quite positive going into my treatment. I used the Breast Cancer Now forum during my treatment and met ladies who were in a similar position to me. You feel lonely and like you are the only person in the world going through it, but the forum helped me get through it. And after I had finished my treatment I did the Moving Forward course which is funded by money raised by Tickled Pink. You work out your plan, talk about how you feel, what a new normal might look like and how to find your place in the world again."

Katie returned to work in February and is using her experience, and her marketing expertise, to help other women in a similar situation. She uses her Instagram account to document her experience. She's been directly involved with Tickled Pink this year, including the Kylie Minogue Tickled Pink T-shirt launch. She said: "It’s amazing to work on. When I came back into the business people were a bit reluctant to get me involved with Tickled Pink in case it was triggering for me, but I was like ‘let me at it!’ and couldn’t wait to get involved."

15/10/2026

There’s a Traitor in the castle… and a mystery bug in the house. 😷🦠

Parents, trust no one. Except your Asda pharmacy aisle. 👀

15/10/2026

Why go hunting for a pumpkin patch when the pumpkins come from the same fields? 👀🎃

1.25 million pumpkins have recently landed in our stores from our trusted growers, Lincolnshire Field Products. Our teams got a first look at harvest and followed their journey from field to store. Just in time for Halloween! 👻🧡

15/10/2026

Why go hunting for a pumpkin patch when the pumpkins come from the same fields? 👀🎃
1.25 million pumpkins have recently landed in our stores from our trusted growers, Lincolnshire Field Products. Our teams got a first look at harvest and followed their journey from field to store. Just in time for Halloween! 👻🧡

14/10/2026

Asda customer Darren has a personal reason for supporting the 30th anniversary celebrations for Tickled Pink – he’s had breast cancer himself. 🎀

Darren said: "Being a being a man and hearing the words 'you've got breast cancer' is a proper, proper shock. I'd heard of men getting breast cancer, but hadn't really taken it in. It's something like 55,000 woman a year in the UK get breast cancer, for men it's less than 400. It is rare, but it does happen.”

He is a regular at our Cannock store's Tickled Pink events raising money and awareness for charity partners Breast Cancer Now and CoppaFeel! 💗

05/08/2026

Thank you to Simon and everyone from The Wansbeck Wheelers Cycling Club for their fabulous donation to Wansbeck Valley Foodbank that they gave at our Asda food drive.

The donation will go along way to support those in our community who rely on our support at the Food Bank.

– Amanda, Asda community champion

13/07/2026

I organised a mini motorbike rally at my dad's care home. One of his last wishes whilst on palliative care is to hear and see a Harley Davidson.

I put a request to local bike groups in Huddersfield with no expectations however the request soon snowballed with a Facebook group being started by a stranger with lots of bikes arriving.

The residents, neighbours and staff had a fantastic time and a huge shout out to Sam Community Colleague at Huddersfield for the donation of water,ice-pops and biscuits for which £100.60 was raised for the residents' fund here at Astley Grange Fartown. Thank you to each and every person who turned up with your amazing machines.

– Amanda, Asda community champion

09/07/2026

A big thank you to the Wombles of Ashington – our team that turned out in this heat to tidy the local area.

We removed 33 bags of rubbish. Many thanks to Scott, Elaine, Sheena, John, Joy, Sarah, Yousef and Maluku.– Amanda, Asda community champion

06/07/2026

Well done, Paul!

Delivery driver Paul from our Ashington store often delivers to rural areas and really gets to know his customers – so when Angela, a widow in her 80s, hadn't had a delivery for a couple of weeks he went to knock at her door just to say hello and check on her.

Angela didn't answer, so Paul went to speak to a neighbour who informed him that she's now living in a care home about 20 miles away in Alnwick. Knowing Angela has no family in the area, Paul decided to drive to the care home to visit – and he’s been popping in for a chat whenever he's in the area ever since. Other drivers have called in too, as well as the store’s online trading manager Laura and community champion Amanda.

Paul said: "Angela's a lovely lady and as smart as a dart. All the drivers who delivered to her would always have a chat with her, and she knew us all by our first names. When I found out that she was now in a care home I called in to see her, and she had a a little cry on my shoulder. She had done us some little drawings, so I took them back to the store. Whenever I'm delivering in Alnwick I'll call in to see her on my break to see how she is. She really appreciates the chats and company. She's very well thought of and remembered – we're Geordies and always friendly!"

22/06/2026

We are delighted to share that we have awarded a Special Recognition Certificate to Newbiggin Learning Hive recognition of their contribution to the local community.

I presented it to our Learning Hive tutor, Melanie. This recognition reflects the hard work, dedication and support of everyone involved with Newbiggin Learning Hive – staff, volunteers, partners and the wonderful community members who attend our sessions and activities.

– Amanda, Asda community champion

08/06/2026

A huge well done to these superstars from Claire's Dance Academy who came to our store to raise funds for their studio.

Your efforts have been amazing and we are all very grateful for your effort! 🌟 a big shout out to the staff at Ashington Asda for being so accommodating and supportive.

– Amanda, Asda community champion

04/06/2026

We were delighted to welcome Butokokan Judo Club to our store for a bucket collection and tombola stall raising vital funds for the club.

The generous customers of Asda helped raise a total of £859.53 – a fantastic amount that will be reinvested back into the club in order to benefit their members. A big thank you to all our generous customers for supporting them. Members at the store included Molly, Kayla, Frazer, Mya, Charlie, Zac, Reggie, Freddie, Ethan, William, Thomas, Benjamin, Elsie, Emily, Jacob, and family, Daisy, Poppy, Ailsa, Anne-Marie, Sharon, Gracie, Stacey, Denise, Lee, Kimberley, Sophie, Dez, Steve, Lennie, Phil, Ant & Rori. Well done everyone!

– Amanda, Asda community champion

31/05/2026

It was great to host Abi and Melanie from Ashington Learning Hive and Newbiggin Learning Hive promoting various free training courses for adults and chat about upcoming events that are family friendly, inclusive and a great way to combat loneliness and isolation.

With free books being handed out this is a great way to start an introduction and conversation about how the Hives support in our community .

- Amanda, Asda community champion

29/05/2026

We were joined by Michael and the team from Andy's Man Club who are now holding weekly sessions in Ashington Family Hub, Alexander Road

This is a great opportunity for men to get together and support each other through mental health or just to enjoy a cuppa and a chat.

– Amanda, Asda community champion

14/05/2026

Our food drive for Lynemouth Pavillion Pantry and wow what a huge success with 8 full trolley loads been collected.

Well done Sarah and Helen for braving the cold and damp weather giving up your Saturday to support your village through the continued cost of living crisis. Thank you to Christina,Bob and Levi for transporting the shopping and a huge thank you to our generous customers.

- Amanda, Asda community champion