We provide wide range of services. Our mission is to provide the best solution that helps everyone. If you want to contact us, please do not hesitate to call us on the numbers below or fill out the contact form. The following links are videos of our vending machines fully viewed and being used;
https://youtu.be/NBVEUPsenA4
https://youtu.be/PBzhafb7Mcs
1 OBJECTIVE
Providing a
fresh, healthy, integrated vending solution of catering services.
2 DESCRIPTION OF THE SERVICE
4S CATERING is catering Services Company using all fresh and healthy made ingredients and targeting class“ A” market (High Standard of living) in different sectors in Egypt as shown later through 5 parallel lines. SANDWICH FACTORY. SANDWICH THEORY. SANDWICH FRENZY. SWEET BITES. LA CUISINE. Catering, retail, dispense and cashless systems solutions are not applied in the Egyptian market. SANDWICH THEORY is the first to apply such an integrated solution.
3 MAJOR DEMOGRAPHIC AND ECONOMIC FACTORS
We target all provinces in Egypt, Cairo in the 1st phase then we will target different provinces in the other phases. We apply economic prices for all the vending items to increase the sales.
4 MAJOR PLAYERS
SANDWICH FACTORY is the supplier of Food (Sandwiches, Salad, Desserts, etc.…) under licenses of 4S Catering Company. LA CUISINE is the supplier of meals with the original home taste. EG VEND is the Sole distributor in Egypt for “JOFEMAR” vending machines made in Spain and “Special Coffee” coffee beans made in Italy. The Payment Systems for the vending machines include different varieties as follows:
Bill Reader (banknotes i.e. 5, 10, 20). Coin Acceptor (1 EGP coin)
Cashless System (Token, Cards, Keys, etc.…)
5 MARKET SEGMENTATION
We started vending solutions in Cairo in phaze1 as indoor service (outdoor not applied) such as advance's technology , IBM. Crowded areas i.e. International Universities, International Schools, Corporate, Banks, Industrial, Oil Gas, Pharmaceutical, Hospitals, etc.…
We target the generation with high education level with a big range of age (age of 16-60). We use the Up-To-Date technology in vending services like cashless systems solutions.
6 PRODUCTS & SERVICES
PRODUCTS:
“SANDWICH FACTORY” Sandwiches and beverages healthy and fresh daily made.
“ LA CUISINE” Meals and desserts with the original home taste.
“JOFEMAR” Vending Machines: made in Spain.
“Special Coffee” coffee beans: made in Italy. All this integrated solution will be provided under the name of “ SANDWICH THEORY”
SERVICES:
Operation. Selling. Renting
Revenue Share
7 IMPLICATIONS OR RISK FACTORS
Government Regulations for import strategies and instability of Foreign Currency. Competitors to enter the market with less price. Better quality with less price for fresh food and beverage services.
8 COMPETITORS AND TYPE OF COMPETITION
Competition is only in the field of catering, snacks and coffee machines individually.
9 COMPETITORS' STRENGTHS AND WEAKNESSES
Competitors Strengths:
Best brands in Coffee field: illy and Lavazza
High market shares in coffee and snacks industries. Competitors Weaknesses:
Old Technology (spiral method)
Old Machines (Refurbished)
Old Strategy
No cashless systems solution for all machines
No Catering vending machines Service
10 ADVANTAGE
Brand New Vending Machines for all “JOFEMAR” family. Up to date technology. Cashless solutions. Telemetry for Control and Monitoring
Catering vending machines. More capacity for all vending machines types. Dispense vending machines technology. Assuring High Hygiene and Expiration date control for food and beverage.
