Anatomy Studios

Anatomy Studios Brand Studio

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Photoshoot for Australian Style Institute with creative direction from Anatomy Studios. Thankfully outsourcing stylists ...
25/10/2023

Photoshoot for Australian Style Institute with creative direction from Anatomy Studios. Thankfully outsourcing stylists is not required when you’re working with a national powerhouse that breeds industry-leading styling. The results were a series of fiercely in vogue portraits that give students a sense of what they’re striving towards.

A New Beginning. With visual cues of sun-soaked afternoons and golden fallen leaves, this campaign was symbolic of a Mel...
10/10/2023

A New Beginning. With visual cues of sun-soaked afternoons and golden fallen leaves, this campaign was symbolic of a Melbourne Autumn. Evoking feelings of high fashion, our goal was to tell a story through the lens, enlisting the help of local photography heavyweight to assist us in doing so, these were the results.

Brand Identity: VCASES® Collection of print assets crafted as part of the branding suite. Pairing tie-dye stylised gradi...
25/09/2023

Brand Identity: VCASES®
Collection of print assets crafted as part of the branding suite. Pairing tie-dye stylised gradients alongside the bold wordmark, these minimalist designs create a sense of harmony, allowing for compositions that feel as approachable as the friendly faces at VCases.

Street poster designs formulated to catch your eye. We opted to incorperate freeform gradients alongside block colours, ...
25/09/2023

Street poster designs formulated to catch your eye. We opted to incorperate freeform gradients alongside block colours, creating material that feels both subtle and striking.

To mark its 25 year anniversary we were engaged to reinvigorate the Noodle Box brand.To kick off the process we intervie...
11/11/2022

To mark its 25 year anniversary we were engaged to reinvigorate the Noodle Box brand.

To kick off the process we interviewed past and present customers and discovered a common theme, nostalgia. Everyone spoke of a time when Noodle Box was a regular and special occasion in their week.

We used this sentiment to create a brand video entitled 'remember when' which was an emotional expression of the theme.

From that point we proceeded with a brand workshop to define the customer experience and create connection at every touch point through design. This was seamlessly rolled out through all collateral with the intention of making the brand relevant and desirable for future generations without losing touch with its loyal and long-standing customers.

Finally we created and developed a new store concept design and refurbishment application that reflected the strategy and brand platform, unbox your Asian adventure.

The result was a huge uptake in franchise enquiry, in excess of 20+ new stores in 2021-2022 and increase in network sales, in particular new and refurbished stores.

It's been a dream for our studio to have ownership in the brands we help build.Introducing , our first dip into the worl...
05/08/2022

It's been a dream for our studio to have ownership in the brands we help build.
Introducing , our first dip into the world of consumer retail.

People is premium, salon-performance haircare for all people and all hair types. Beyond performance, we're building this brand to give our customers the confidence to look and feel themselves.

The design is fabricated upon rigorous colour systems and identifiable shapes that resemble the first letter of each product making it stand out on shelf and easy to shop.

People's unique visual language also features custom iconography that symbolise the product benefits e.g. Australian-made, cruelty-free, paraben-free, SLES free and the list goes on.

People is available in over 800+ Coles supermarkets Australia-wide. For more information visit www.peoplehaircare.co or visit your nearest

WE'RE HIRING!Immediate opening for Mid-Weight Designer. Lead and develop branding projects and craft visual identity sys...
21/05/2022

WE'RE HIRING!

Immediate opening for Mid-Weight Designer.
Lead and develop branding projects and craft visual identity systems for a range of studio partners with the Creative Director.
QSR and FMCG experience preferable.

Contact: [email protected]

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Melbourne, VIC

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