The Merchant Benalla

21/10/2026

Benalla Festival iThe festival kicks off 31 October. Check out the program and see what’s on around town!

The Benalla Festival is a celebration of community, culture, and creativity. It’s an annual community-led event that brings together locals and visitors alike to enjoy a wide range of activities and entertainment. The 2026 Benalla Festival, running from 31 October – 8 November, invites you to ce...

13/10/2026

Christmas catch ups? We’ve got a spot for that. 🎄

Planning the work Christmas party, an end-of-year get-together or just getting everyone around the table before the year wraps up? The Merchant Benalla is ready for your crew.

We’re taking bookings for private functions, with good food, drinks and space for a proper catch up.

Prefer to keep it casual? We’re also taking bookings for pre-Christmas breakfast, brunch and lunch.

Get in touch and let’s sort out your Christmas plans.
[email protected]
(03) 5762 1059

06/10/2026

Planning your Christmas catch ups? 🎄

Make The Merchant Benalla the place to get everyone together.

We’re now taking bookings for Christmas functions, with plenty of good food, drinks and space to settle in and celebrate with your crew.

Whether it’s your work Christmas party, end-of-year get-together or just an excuse to get everyone around the table, we’ve got you covered.

Get in touch with the team to chat about your plans and make a booking 👇

[email protected]
(03) 5762 1059

30/09/2026

We really love coffee. ☕

The farms, the farmers, the processing, the roasting, the first sip and everything in between.

International coffee day sale! ALL 1KG BAGS 15% OFF TODAY ONLY!

Limited run International Coffee Day special release:

KENYA AA THIRIKWA GAKUYINI
Strictly limited run.
On the grind today only!

From a cooperative of around 3,700 farmers to a single processing station at Gakuy-ini, this coffee has a pretty special story behind it. Carefully sorted, fully washed, fermented overnight and dried on raised beds, there’s plenty of care that goes into every lot. In the cup, expect a fruity, juicy coffee with notes of plum, kiwi, black currant and strawberry, with a smooth mouthfeel carrying notes of toffee and orange.

Grab a 250g or 1kg bag to take it home while stocks last.

Shop online here: https://www.mansfieldcoffeemerchant.com.au/products/kenya-kiangai

Come in, try something a little different and celebrate coffee with us.

28/09/2026

OUR BLACK FRIDAY SALE IS COMING 👀

Be the first to know.
Join the list for early access, exclusive deals and special offers.

Sign up now:
https://mailchi.mp/0c89694a3ab2/signup

24/09/2026

The long weekend is here.

No changes around here. We’re open as usual, 7–3, serving up coffee, breakfast and lunch all weekend.

Come down and see us.

22/09/2026

Grand Final weekend.
Three days to make the most of it.

We’re open as usual, 7–3 all long weekend.

22/09/2026

👨‍🍳 We’re hiring!

The Merchant Benalla is looking for a full-time Chef to join the kitchen team.

If you’re qualified, experienced and ready to get stuck in, we’d love to hear from you.

Full details + applications via the link below.

The Merchant Benalla CHEF (Full-time) We are seeking a qualified Chef to join our cafe kitchen team. This full time role will suit a team player with a positive attitude, strong communication skills and experience working in a busy cafe / restaurant. Learn more> If this sounds like the right fit for...

18/09/2026

A little reminder 👀

We’re phasing out the old Merchant app, so now’s the time to make the switch to our new one.

Same Merchant favourites, same loyalty system, easier to use app.

A one-off account set up is required to get started.
Hit the link below to download the new app.
Apple: http://apps.apple.com/au/app/the-merchant/id6763833676
Android: https://play.google.com/store/apps/details?id=com.bitebusiness.themerchant

04/09/2026

👨‍🍳 WE'RE HIRING

The Merchant Benalla is looking for an experienced Chef to join our kitchen team.

Part-time position, working alongside a great team and creating fresh, quality food for our customers.

Think you could be a good fit? Check out the full position description and apply via the link.

https://merchantcoffeeroasters.com.au/work-with-us/jobs-the-merchant-benalla/