The Merchant Benalla

05/06/2026

Twelve years ago, Mansfield Coffee Merchant opened its doors.

What started as a café has since grown into a roastery, more cafés, countless coffees and a whole lot of great people along the way.

To celebrate we’re is throwing a birthday sale with 25% off retail coffee and merchandise.

Check out our sale online: www.mansfieldcoffeemerchant.com.au/collections/all-coffee

02/06/2026

Long weekend plans?

We’re open all Kings Birthday weekend from 7–3!
Extra day off. Same coffee routine.

See you at The Merch.

31/05/2026

Cold morning? We've got something for that.

Winter Blend is on our second grind for a this week only! Ask our staff to switch up you usual for a cup of Winter today.

Like it? You can grab a bag for home.
Shop in store or online via the link below.

https://www.mansfieldcoffeemerchant.com.au/collections/all-coffee/products/winter-blend-limited-edition

WINTER Drops Today❄️

The coffee equivalent of cancelling plans and staying warm inside. Our limited-edition Winter Blend is rich, smooth and comforting, with notes of stone fruit, butterscotch and chocolate finished with a soft almond aroma.

Here for a good time, not a long time.
Shop Winter Blend here 👇
https://www.mansfieldcoffeemerchant.com.au/collections/blends/products/winter-blend-limited-edition

28/05/2026

Our new winter menu arrives tomorrow at The Merchant Benalla.

Want a sneak peek at what’s coming? Hit the link below 👇

https://merchantcoffeeroasters.com.au/wp-content/uploads/2026/05/The-Merchant-Benalla-Menu-Winter-2026.pdf

22/05/2026

We’re on the hunt for an Assistant Venue Manager.

Someone who can lead from the front, keep things running smoothly and bring good energy to the team day in, day out.

Apply via the link below:
https://www.careerone.com.au/jobview/detail/2724ae75-a79c-44bc-9dd3-8c84c2d84ebe

19/05/2026

Celebrating 12 years of where it all began.

Back in June 2012, The Merchant first opened its doors in Mansfield as the Mansfield Coffee Merchant. This June, we’re celebrating 12 incredible years.

To say thank you for being on this crazy ride with us, we’re throwing a Birthday Sale 🎉

Mailing list subscribers get exclusive VIP discounts, so make sure you’re on the invite list before it drops
👉https://mailchi.mp/0c89694a3ab2/signup

Sign up for exclusive member discounts, product updates, brewing tips, latest news and more.

03/05/2026

A little extra with your beans.

This May, purchase 500g or 1kg of retail beans in store
and receive a regular coffee on us.

24/04/2026

Open this ANZAC Day from 7am. If you’re out and about for dawn service or heading through town, we’ll be here.

14/04/2026

Merchant Coffee Roasters Autumn Blend is here! Pop in and grab a bag in store, or shop online 👉https://www.mansfieldcoffeemerchant.com.au/collections/shop-all/products/autumn-blendhttps://www.mansfieldcoffeemerchant.com.au/.../autumn-blend

Autumn Blend is back....made for cooler mornings, slower starts, and lingering over that first cup a little longer.

With notes of dark chocolate, caramel, and stone fruit Autumn blend is like a warm hug in a cup.

Limited time only, grab your Autumn Blend here 👉 https://www.mansfieldcoffeemerchant.com.au/collections/shop-all/products/autumn-blend

14/04/2026

🎨 The Benalla Street Art Festival is on this weekend! Watch murals come to life right in the heart of town.

We’ll be here 7–3 all weekend, serving all your Merchant favourites.

You can reserve your table here: https://www.opentable.com.au/r/the-mechant-benalla