on December 17, 2001. Paul's vision was to deliver quality American food, packed with flavor, to a fast-casual setting. His vision encompassed a fun, enticing, and family-oriented dining experience. History
The Ballard Brothers started 'cooking up ideas when they were just kids, working together at their mom and dad's music store. Their lives took them in three different directions until one great
idea launched a family reunion. The concept was so 'WOW' that Paul, Steve, and Scott worked together to ignite a national brand inspired by the sauce, sound, and spice that represent the soul of Southern Louisiana. Flavor
WOW features sauces inspired by flavors found throughout the world. Our award-winning signature sauces and spice rubs are made from scratch and can only be found at WOW. From our Homemade Ranch to our signature Paradise City Thai Chili sauce, we have a sauce for every palate. Quality
At WOW, we pride ourselves on serving a quality product. Our chicken is fresh, never frozen, and made to order. Our hamburgers are hand-pattied, made to order, and our signature sauces are prepared using only the finest ingredients. From kitchen to plate we strive to deliver a quality product, every time. We know you'll enjoy our food as much as we do!