Paleo Treats Inc.

09/18/2026

creating our own weather

09/18/2026

First art piece submitted by Natassia Nicolau 🥳🥳🥳WOW!🙌🏼🙌🏼 🥳🥳 for our inaugural Post-It Note Art Show Oct 17th 7-9pm. More info below:👇

📣 CALLING ALL SAN DIEGO ARTISTS 📣

PALEO TREATS® is hosting our inaugural Post-it Note Art Show in Normal Heights—and we want your tiny masterpieces.

The assignment is simple:
Make art on a Post-it note.
Submit up to 3 original pieces.
Each priced at $30.

That’s it. Tiny canvas. Big f**kin’ ideas.

ART DROP-OFF DEADLINE:

October 14
📍 Paleo Treats
3275 Adams Ave.
San Diego, CA 92116

OPENING NIGHT:
October 17 | 7–9 PM

Come share your tiny art. Strange, beautiful, funny, serious, unhinged—all of it belongs on a Post-it. *no politics.

Tag a San Diego artist who should be in this show.

If you are mailing them, include:

Name
Phone
IG handle

Mail to:
Post-It Note Art Show
c/o Paleo Treats
3275 Adams Ave suite A
San Diego, CA 92116

Must arrive before Oct 12th

09/17/2026

📣 CALLING ALL SAN DIEGO ARTISTS 📣

PALEO TREATS® is hosting our inaugural Post-it Note Art Show in Normal Heights—and we want your tiny masterpieces.

The assignment is simple:
Make art on a Post-it note.
Submit up to 3 original pieces.
Each priced at $30.

That’s it. Tiny canvas. Big f**kin’ ideas.

ART DROP-OFF DEADLINE:

October 14
📍 Paleo Treats
3275 Adams Ave.
San Diego, CA 92116

OPENING NIGHT:
October 17 | 7–9 PM

Come share your tiny art. Strange, beautiful, funny, serious, unhinged—all of it belongs on a Post-it.

Tag a San Diego artist who should be in this show.

SanDiegoArt

09/16/2026

We make our cakes to feel nourishing, not punishing. Celebration doesn’t have to mean you abandon yourself.

Dessert doesn’t have to be a tiny edible apology.

You can have the chocolate, the frosting, the fork dragged across the plate for that last little crumb — and still feel like you did something kind for your body.

09/14/2026

Happy Monday 🥳🥳🥳🥳🥳🥳🥳🥳

Tows and Tails
・・・
When life is beautiful but you still feel the rage 😂

*we are a legally licensed rescue for raccoons with disabilities

09/14/2026

09/13/2026

❤️ shout out to all my Jade Park, Albuquerque, New Mexican peeps 🐥

09/13/2026

Just sitting around Paleo Treats pretending I don’t have 47 things to do.

09/13/2026

Happy National Hug Day. 🤍

Three lovely humans. One really good hug.

Turns out taking care of yourself isn’t always about what you eat.

Sometimes it’s this.

Go hug somebody you love today.

09/12/2026

One of our favorite new products, parfaits by Virtū LA 🥹🥳🥰

This weeks flavors:

☕️Chiamisu
🍌Banana Cream
🥰 Pistachio
🌰Hazelnut
🥭Mango
🍋 Lemon

These need to be in your bucket list stat.

📍Paleo Treats 3275 Adam’s Ave, San Diego open 10-6 7 days

The hub of all things Paleo, keto + vegan in San Diego! 🌞🌅☀️

09/12/2026

Stay for the end to see me getting my fat unicorn ass on the freezer.

09/12/2026

WE HAVE WINNERS. ⭐

Congratulations to all of our Adams Ave Treasure Hunt winners — and honestly, to everyone who came out and played with us.

What a beautiful couple of weeks.

We met so many neighbors. We walked into so many small businesses. We heard stories, shared laughs, watched families hunting together, and got to see people discovering places they’d driven past a hundred times.

It warmed our hearts. 🥹🥹

This really is one of our best, best, best times of the year.

And a huge shoutout to our team who made the whole thing happen:

Mark. Courtney. Nik. And STARBIE. ⭐

The true heroes of this thing.

Rallying + managing 43 businesses and getting 1,500 maps out into the neighborhood is no small feat. They showed up again and again and again and made the magic happen.

To every business who said yes, every person who grabbed a map, every family who went hunting, every neighbor who walked through a new door:

**THANK YOU.**

You made this special.

Congratulations to our winners who won over 2k in gift cards to local businesses ❤️

And until next time…

Keep showing up for the little places that make a neighborhood worth living in.

⭐ ADAMS AVE TREASURE HUNT 2026 — THAT’S A WRAP.

09/09/2026

🚨VEGAN ICE CREAM BAR DROP🚨
Summer’s hottest snack just walked into the room lookin’ like a snack. Oh wait—it is a snack.

Gluten-free. Grain-free. Dairy-free. Vegan. AKA: cool without trying too hard 😎

Made with:
🥥 Coconut cream
🌰 Cashews
☕ Espresso
🍫 Organic cacao
🍯 Coconut sugar
🌿 Vanilla
🥜 Pecans
🧂 Sea salt
💧 Coconut oil

This bar is creamy, crunchy, dreamy, and loaded with real ingredients your taste buds (and your gut) will thank you for.

Perfect for:
🌴 Beach days
🏃‍♀️ Post-workouts
🎨 Murals & main character moments

📍Find ‘em at Paleo Treats HQ—before they melt or disappear (they’re known to ghost fast 👻). Jon Pucci said I was dressed like Run DMC this morning, best compliment ever. 😂😂😂

09/06/2026

This isn’t your average wellness page. I talk about nutrient-dense living, art, and camels—sometimes all at once.

I wanted to make healthy living less crunchy, more fun and creative and bring some joy to the world.

To all my new followers and my stalwarts, here’s the cheat sheet version of who I am and how I got here:

📚 I hold a degree in Holistic Health.

🇲🇽 I spent four years lecturing at Mexican cancer clinics about nutrient-dense living—while dodging Tijuana cops and smuggling juicers across the border. (Long story. Ask me sometime.)

🐫 I’m a camel handler by trade. Yes, camels.

🌍 I co-owned an expedition company with a Tuareg in the Sahara. My whole world once revolved around sand, camels, and nomads. I still see a bowl of stars when I close my eyes.

📰 I wanted to be a war photographer. Lived in a war zone for a year. Came out allergic to mainstream news.

💍 Been married to my sweetheart for 25 years. He’s 13 years younger. He’s former military.

🐶 No kids. Two dogs, a chihuahua and a terrier. Officially D***s and not mad about it.

🥩 Mostly animal-based/keto diet with fermented sidekicks. I test my data/chemistry daily for ketosis. My husband Nik and I are two of the founders of the modern day Paleo food movement starting in 2009.

🇪🇸 I’m fluent in Spanish.

💪 I work out at the YMCA. It’s charmingly unpretentious.

🎨 I’ve been a mixed media artist for 15 years under the name Lee Selman

🌵 Born in New Mexico—raised on adobe walls, flamenco music, and sunsets so vivid they make your heart ache. Now rooted in California (with a camel-fueled detour through the Midwest).

If you’ve ever wondered why my zig when others zag, or why I might talk about gut health and camel saddles and art in the same breath… now you know.

Pull up a chair. You’re in good company. 💛

09/02/2026

Our keto ice cream sandwiches. Permission to enjoy yourself.

09/01/2026

Some places do more than serve a neighborhood.

They help hold it together through artistic vision.

They help us care for our pets.
See clearly.
Make art.
Gather.
Find home.
Feel rooted.

A lot of love to the all stars of treasure hunt, and please give them a follow:

Pet Me Please Pet Food And Supplies🐈🐶 
Dream School of the Arts San Diego 
San Diego Event Venue 
Eye doctor & Optical San Diego 
Patrick Mercer | Mercer Group

Normal Heights 📸by jake_unfocused

⭐ Treasure Hunt ended at 5! Maps are in! Winners will be announced Sept 4th.

08/31/2026

“the simple act of breaking bread with another human being was the closest thing to a sacred ritual that modern life allowed.”— Cormac McCarthy

These restaurants give us a place to gather and I hope you got a chance to grab a star from them, follow them:

Bosforo 
KENSINGTON CAFE 
Nozaru Ramen 
Ponce’s Mexican Restaurant 
Heights Market 
SoCal Sushi 
The Haven 
ziagourmetpizza

Feed each other.
Let the table do the rest.

⭐ Last day of the Treasure Hunt — turn your map in at PALEO TREATS® before 5pm today.

📸 is of our friends at Bosforo

08/31/2026

Why hold a grudge when you can hold a donut?

Restocked keto donuts from Trident Coffee | America’s Finest Cold Brew

📍Paleo Treats 3275 Adams Ave Normal Heights open 10-6

08/30/2026

Did you turn your map in? 👇👇👇

08/29/2026

Thank you Rachel Founder of Radical Rebounding®
・・・
You are greatly appreciated

08/29/2026

Refreshing chia parfaits by Virtū LA restocked!! These are sooo good! 😊

08/29/2026

See you there. South of the kiddie park stuff in Ward Canyon Park. Can’t miss Starbie. 5 extra entries on your map for the Adams Ave Treasure Hunt, be there 6:30 sharp, only one performance.

08/27/2026

COYOTAS | Organic Tortillas & Chips are back. 🌵🔥

Chips for crunching. Tortillas for wrapping. Both dangerously easy to finish.

Restocked now PALEO TREATS®

📍 3275 Adams Ave, San Diego