Backdraft Roasting Co.

01/22/2026

Who doesn’t love a hot cup of cocoa, tea, or Backdraft Roasting Co. coffee ☕️❤️ from our favorites at The Happy Troll Charlevoix 💙🤍 go treat yourself to a warm cup of yummy and some of the best food in NoMi! ❄️

THE FIRST ONE’S ON US! It’s cold outside, so let us warm you up with your 1st cup of coffee, tea, or hot cocoa, compliments of The Happy Troll! Brave the weather for a FREE hot beverage and stay for the smiles and fresh food…Now through Sunday the 25th.

07/22/2025

Good Morning! ☀️ What do you have in your cup today? ☕️ Let us know your favorite coffee below! 👇🏼
☕️ ☀️

06/19/2025

If you happen to see the Chief today be sure to wish him a very 🅷🅰︎🅿︎🅿︎🅿︎🆈 🅱︎🅸🆁🆃🅷🅳🅰︎🆈! 🎉 We already know he’s celebrating with a big cup of coffee this morning, but hopefully there’s some cake later too! ☕️

06/11/2025

We couldn’t resist and made our way over to for a delicious breakfast! Plus we got to enjoy a 𝙛𝙧𝙚𝙚 cup of coffee! ☕️ Stop by The Happy Troll now through Father’s Day for a great meal and a 𝙛𝙧𝙚𝙚 cup of our best brew!

06/10/2025

Have you had stopped by The Happy Troll Charlevoix yet for a delicious breakfast? Now’s a great time! They’re running a customer appreciation special—free coffee with breakfast or lunch! ☕️

Happy Tuesday! Sending warm weather vibes with our Southern Omelette…anything to bring some heat our way. Free coffee with every meal through Father’s Day!

05/07/2025

Gorgeous little beans fresh out of the roaster. 🔥 are you enjoying a delicious cup of coffee this morning? ☕️ we know, you know, your brew doesn’t get any more fresh roasted than the coffee roasted by the chief!

06/24/2024

Happy Monday! ☀️ Just a little reminder that if you need some delicious coffee to go, stop by The Happy Troll Charlevoix and pick up a cup of fresh brewed Backdraft Roasting Co. coffee! ☕️ And grab one of their delicious pastries for a sweet treat too! 🍪🍩🧁

05/30/2024

Looking for some fresh coffee in the morning? Check out The Happy Troll ☕️💙

05/15/2024

Go visit our friends for some local and Michigan made deliciousness!

Happy Wednesday- stop in for some local fare! Have a wonderful day!

05/09/2024

Hey Backdraft Roasting Co. coffee lovers! ☕️ We’ve been working on something behind the scenes and we are 𝙎𝙊 𝙀𝙓𝘾𝙄𝙏𝙀𝘿 to announce that we have partnered with our friends at The Happy Troll Charlevoix to become their in-house coffee supplier! The Happy Troll is working to bring local businesses in for their products and we are so honored to be chosen for their coffee! ☕️ ❤️ So next time you’re in Charlevoix, visit The Happy Troll, for a cup of our fresh roasted coffee and some of their delicious food! 🤍💙