Counterline

Counterline Counterline is the market leader for the design and manufacture of bespoke foodservice counters and displays.

With a national and international presence, we are the go-to name for outstanding quality products and design solutions.

24/09/2026

icapacity – Free Standing Food & Drink Merchandisers

The icapacity range of free standing food & drink merchandisers are specically designed to support high volume food and drink outlets with professional display and operation capabilities.

Get to know the Counterline iCapacity range...

⭐Designed to provide a co-ordinated and seamless appeal for both hot & cold displays
⭐Also perfect as stand-alone individual units
⭐The chilled displays are supported with the latest ZERO emission refrigeration systems and LED illumination
⭐All levels of display are adjustable and removable for maximum menu flexibility

Find out more: https://counterline.co.uk/idesign/icapacity/

Thinking about display units for your next project? Contact us:
☎️ 0151 548 2211⁠
📩 [email protected]

16/09/2026

We’re only as good as our people and it’s our workforce that sets us apart.⁠
⁠
Let's celebrate our colleagues enjoying their Counterline work anniversary recently. Thank you for all your dedication and hard work!
⁠

11/09/2026

One Retail is a leading UK retail operator specialising in transforming in-store and travel/hospitality environments into engaging retail experiences, blending data-driven insights with high-quality design and operations.

For the launch of the Taste Café concept at Sainsbury’s in Carlisle, One Retail aimed to deliver a modern, elevated hospitality environment that seamlessly integrates with the store experience.

The Taste Café concept needed a refrigeration solution that would:
🥪 Display fresh, chilled grab-and-go products
🌡️ Maintain consistent food-safe temperatures
🎨 Blend function with design
🫱 Support both assisted and self-service interactions

To meet these objectives, Counterline supplied the CCAS refrigerated counter model — a versatile, robust unit designed for visual product display and reliable temperature performance.

Learn more about this project: https://counterline.co.uk/sectors/case-study-one-retail-uk/

Talk to us about your project:
☎️ 0151 548 2211⁠
📩 [email protected]

08/09/2026

Fresh sushi has become one of the fastest-growing categories in food-to-go retail. From convenience stores and supermarkets to dedicated sushi kiosks and high street restaurants, customers now expect freshly prepared sushi to be available throughout the day.

To meet those expectations, businesses need display equipment that does more than simply keep products chilled. The best sushi display units combine reliable refrigeration, excellent product visibility and easy access, helping operators protect food quality while encouraging customers to make a purchase.

Learn more about sushi display units and show how Counterline has helped brands including SUSHI Gourmet (Hana Group), itsu and Bento Asian Food Bar create successful grab-and-go sushi displays.

🍣 Exclusive Sushi display with optimum presentation
💡 LED illumination to all levels for maximum product visibility and reduced energy usage / carbon footprint
🔋 Low power consumption
🇬🇧 UK manufactured, quick delivery times
♻️ Zero emission eco friendly hydrocarbon refrigerant

We also provide detailed performance data along with CAD and Revit files to support your project designs.

Read the full guide 'How to Choose the Best Sushi Display Units for Food-to-Go Retail' 👉 https://counterline.co.uk/how-to-choose-the-best-sushi-display-units-for-food-to-go-retail/

Contact us for more details:
☎️ 0151 548 2211⁠
📩 [email protected]⁠

01/09/2026

Celebrating colleagues who enjoyed their Counterline work anniversary this summer 🎉

The combined service of those mentioned here adds up to 93 years. That's 93 years of experience. 93 years of quality.

Thanks to each of them for their hard work and committment.
⁠

🔥❄️ Frost Top To Hot Plate ❄️🔥Elevate your next commercial catering project with Counterline's Dual-Purpose Frost Top & ...
28/08/2026

🔥❄️ Frost Top To Hot Plate ❄️🔥

Elevate your next commercial catering project with Counterline's Dual-Purpose Frost Top & Hotplate.

From -10°C to +140°C, it gives ultimate flexibility for your food display.

Available in GN 2/1, 3/1 & 4/1 sizes with sleek Ceran glass surface.

Learn more: https://counterline.co.uk/idesign/frost-top-to-hot-plates/

Get in touch:
☎️ 0151 548 2211⁠
📩 [email protected]

21/08/2026

We celebrated a significant work anniversary this Summer 🎉

🌟 David Whitter joined us 20 YEARS ago, in June 2006!

Thanks for the hard work and loyalty Dave. Here's to you 🤝

19/08/2026

❄️ A good chilled display does more than keep products cold. In busy food-to-go environments, the right commercial display fridges can influence what customers notice, what they pick up, and ultimately what they buy.

💡 That’s why retailers, cafés, and workplace dining spaces are paying much closer attention to how refrigerated displays are designed. Visibility, accessibility, lighting, and layout all play a part in driving sales.

💷 Some displays encourage quick grab-and-go purchases. Others help showcase premium products or increase dwell time in front of the cabinet. The key is choosing a fridge that suits both your products and the way customers move through the space.

Learn more: https://counterline.co.uk/top-commercial-display-fridges-for-increasing-sales/

10/08/2026

Today’s foodservice operators need equipment that can adapt alongside changing customer demand, staffing levels and trading patterns. That’s where a retractable glass display offers a real advantage.

Unlike traditional serve-over or self-service counters, a retractable glass display allows operators to switch between both service styles using a single unit. It’s an innovative approach that helps businesses make better use of space, improve efficiency and respond quickly throughout the day.

Learn more about the benefits of retractable glass displays: https://counterline.co.uk/how-a-retractable-glass-display-can-transform-modern-foodservice/

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Knowsley Business Park
Business Park
L349HZ

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+44 (0) 151 548 2211

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